{"id":4101,"date":"2019-05-29T15:56:39","date_gmt":"2019-05-29T13:56:39","guid":{"rendered":"https://cross-border-magazine.com/cn/?p=4101"},"modified":"2022-04-21T16:12:55","modified_gmt":"2022-04-21T14:12:55","slug":"otto-now-counts-7-million-retailers","status":"publish","type":"post","link":"https://cross-border-magazine.com/cn/otto-now-counts-7-million-retailers/","title":{"rendered":"Otto now counts 7 million retailers"},"content":{"rendered":"

\"CBMA large number of sellers decided to join the online marketplace platform Otto this year. It now has approximately 7 million merchants selling their products via the website.

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Today, Otto announced that during the last financial year (2018), they have achieved a higher growth rate than usual. According to Otto, the strong investment into the development of their platform has increased its revenue to 3.2 billion euros ($3.57)  in 2018, which is an 8.2% increase.

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Alexander Birken, CEO of Otto says: “The new financial year has started in line with our expectations. We are planning on higher revenue growth than last year and a slight improvement in our operating results. Within this, we will be continuing our future-orientated investment programme and continuing to drive the digitalisation of our business models on all levels. We are confident that thanks to our strong value orientation, the Otto Group represents a genuine European alternative in global online commerce – and that our customers, employees and business partners will continue to reward this.”

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Ecosystem
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This year, the company is laying its focus on creating an ‘ecosystem to external retailers and brands’ of their platform. They will achieve this by proving to be a fair, attractive and personal alternative to other platforms. Home and living products will be the focal point.

\n","protected":false},"excerpt":{"rendered":"

A large number of sellers decided to join the online marketplace platform Otto this year. It now has approximately 7 million merchants selling their products via the website. Today, Otto...

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