{"id":4358,"date":"2019-07-09T15:15:00","date_gmt":"2019-07-09T13:15:00","guid":{"rendered":"https://cross-border-magazine.com/cn/?p=4358"},"modified":"2022-05-30T13:59:41","modified_gmt":"2022-05-30T11:59:41","slug":"shipping-size-matters","status":"publish","type":"post","link":"https://cross-border-magazine.com/cn/shipping-size-matters/","title":{"rendered":"Shipping size matters"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2500 alignleft\" src=\"https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery-300x157.png\" alt=\"Delivery\" width=\"300\" height=\"157\" srcset=\"https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery-300x157.png 300w, https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery-768x401.png 768w, https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery-1024x535.png 1024w, https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery.png 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" /></strong><b>Delivery and return shipping rates differ across industries. Sellers in jewellery, electronics and the medical/Rx industries ship smaller packages than the industries that sell products like books, food/grocery. The differences between the industries are huge. Following the shipping benchmarks report by Shippo, the size of a parcel is a vital determiner of how much a merchant would spend on shipping. The report shows how much e-commerce industries spend on shipping.</b></p>\n<p><span style=\"font-weight: 400;\">When looking at high- and low-scoring industries, we can see the following average spendings in percentages per category.</span></p>\n<p><span style=\"font-weight: 400;\"> H</span><b>ighest shipping spends per industry:</b></p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Books: 18.76%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Food and Grocery: 18.43%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Toys: 16.47%</span></li>\n</ul>\n<p><b>Lowest shipping spends per industry:</b></p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Jewellery: 8.28%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Medical and Rx: 9.41%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Electronics: 9.61%</span></li>\n</ul>\n<h6><b>Shipping across border</b></h6>\n<p><span style=\"font-weight: 400;\">Cars, electronics and the fashion industry are known for shipping across borders. Even though international shipping is growing, it is still less common for industries like health and wellness, medical and Rx, and food and grocery to sell cross-border. These industries are selling to domestic buyers more often. </span></p>\n<p><b>Industries with the highest international shipping rates:</b></p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Auto: 22.6%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Electronics: 18.87%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Apparel: 16.94%</span></li>\n</ul>\n<p><b>Industries with the lowest international shipping rates:</b></p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Food and Grocery: 5.03%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Health and Wellness: 8.01%</span></li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Medical and Rx: 8.42%</span></li>\n</ul>\n<p><strong><span style=\"font-weight: 400;\">Read the full report </span><a href=\"https://goshippo.com/blog/shipping-benchmarks-report-june-2019/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">here</span></a><span style=\"font-weight: 400;\">.</span><br />\n</strong></p>\n<p>&nbsp;</p>\n<p>&nbsp;</p>\n","protected":false},"excerpt":{"rendered":"<p>Delivery and return shipping rates differ across industries. Sellers in jewellery, electronics and the medical/Rx industries ship smaller packages than the industries that sell products like books, food/grocery. The differences...</p>\n","protected":false},"author":3,"featured_media":2500,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logistics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https://yoast.com/product/yoast-seo-wordpress/ -->\n<title>Shipping size matters - Cross-Border Magazine</title>\n<meta name=\"description\" content=\"Delivery and return shipping rates differ across industries. A report by Shippo shows the average spendings on shipping in different product categories.\" />\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n<link rel=\"canonical\" href=\"https://cross-border-magazine.com/cn/shipping-size-matters/\" />\n<meta name=\"twitter:label1\" content=\"Written by\" />\n\t<meta name=\"twitter:data1\" content=\"Jeroen Leenders\" />\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data2\" content=\"1 minute\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\/\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#article\",\"isPartOf\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/\"},\"author\":{\"name\":\"Jeroen Leenders\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/person\\/5e515a48347b49e7f7c75bf629c288cb\"},\"headline\":\"Shipping size matters\",\"datePublished\":\"2019-07-09T13:15:00+00:00\",\"dateModified\":\"2022-05-30T11:59:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/\"},\"wordCount\":198,\"publisher\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2018\\/04\\/Delivery.png\",\"articleSection\":[\"Logistics\"],\"inLanguage\":\"zh-CN\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/\",\"name\":\"Shipping size matters - Cross-Border Magazine\",\"isPartOf\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2018\\/04\\/Delivery.png\",\"datePublished\":\"2019-07-09T13:15:00+00:00\",\"dateModified\":\"2022-05-30T11:59:41+00:00\",\"description\":\"Delivery and return shipping rates differ across industries. A report by Shippo shows the average spendings on shipping in different product categories.\",\"breadcrumb\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#breadcrumb\"},\"inLanguage\":\"zh-CN\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-CN\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#primaryimage\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2018\\/04\\/Delivery.png\",\"contentUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2018\\/04\\/Delivery.png\",\"width\":1200,\"height\":627},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/shipping-size-matters\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\/\\/cross-border-magazine.com\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Shipping size matters\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#website\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/\",\"name\":\"Cross-Border Magazine\",\"description\":\"Platform for cross-border e-commerce\",\"publisher\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\/\\/cross-border-magazine.com\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-CN\"},{\"@type\":\"Organization\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\",\"name\":\"Cross-Border Magazine\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-CN\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/logo\\/image\\/\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2026\\/07\\/cbm-logo-2024-white-black-background.png\",\"contentUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2026\\/07\\/cbm-logo-2024-white-black-background.png\",\"width\":686,\"height\":242,\"caption\":\"Cross-Border Magazine\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/logo\\/image\\/\"},\"sameAs\":[\"https:\\/\\/www.facebook.com\\/crossbordermagazine\\/\",\"https:\\/\\/x.com\\/CrossBorderMag\",\"https:\\/\\/www.linkedin.com\\/company\\/cross-border-magazine\"]},{\"@type\":\"Person\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/person\\/5e515a48347b49e7f7c75bf629c288cb\",\"name\":\"Jeroen Leenders\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-CN\",\"@id\":\"https:\\/\\/secure.gravatar.com\\/avatar\\/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g\",\"url\":\"https:\\/\\/secure.gravatar.com\\/avatar\\/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\/\\/secure.gravatar.com\\/avatar\\/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g\",\"caption\":\"Jeroen Leenders\"},\"url\":\"https:\\/\\/cross-border-magazine.com\\/author\\/jeroen\\/\"}]}</script>\n<!-- / Yoast SEO plugin. -->","yoast_head_json":{"title":"运输规模很重要 - 跨境杂志","description":"Delivery and return shipping rates differ across industries. A report by Shippo shows the average spendings on shipping in different product categories.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https://cross-border-magazine.com/cn/shipping-size-matters/","twitter_misc":{"Written by":"Jeroen Leenders","Est. reading time":"1 minute"},"schema":{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#article","isPartOf":{"@id":"https://cross-border-magazine.com/cn/shipping-size-matters/"},"author":{"name":"Jeroen Leenders","@id":"https://cross-border-magazine.com/cn/#/schema/person/5e515a48347b49e7f7c75bf629c288cb"},"headline":"Shipping size matters","datePublished":"2019-07-09T13:15:00+00:00","dateModified":"2022-05-30T11:59:41+00:00","mainEntityOfPage":{"@id":"https://cross-border-magazine.com/cn/shipping-size-matters/"},"wordCount":198,"publisher":{"@id":"https://cross-border-magazine.com/cn/#organization"},"image":{"@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#primaryimage"},"thumbnailUrl":"https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery.png","articleSection":["Logistics"],"inLanguage":"zh-CN"},{"@type":"WebPage","@id":"https://cross-border-magazine.com/cn/shipping-size-matters/","url":"https://cross-border-magazine.com/cn/shipping-size-matters/","name":"Shipping size matters - Cross-Border Magazine","isPartOf":{"@id":"https://cross-border-magazine.com/cn/#website"},"primaryImageOfPage":{"@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#primaryimage"},"image":{"@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#primaryimage"},"thumbnailUrl":"https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery.png","datePublished":"2019-07-09T13:15:00+00:00","dateModified":"2022-05-30T11:59:41+00:00","description":"Delivery and return shipping rates differ across industries. A report by Shippo shows the average spendings on shipping in different product categories.","breadcrumb":{"@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#breadcrumb"},"inLanguage":"zh-CN","potentialAction":[{"@type":"ReadAction","target":["https://cross-border-magazine.com/cn/shipping-size-matters/"]}]},{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#primaryimage","url":"https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery.png","contentUrl":"https://cross-border-magazine.com/wp-content/uploads/2018/04/Delivery.png","width":1200,"height":627},{"@type":"BreadcrumbList","@id":"https://cross-border-magazine.com/cn/shipping-size-matters/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://cross-border-magazine.com/cn/"},{"@type":"ListItem","position":2,"name":"Shipping size matters"}]},{"@type":"WebSite","@id":"https://cross-border-magazine.com/cn/#website","url":"https://cross-border-magazine.com/cn/","name":"Cross-Border Magazine","description":"Platform for cross-border e-commerce","publisher":{"@id":"https://cross-border-magazine.com/cn/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://cross-border-magazine.com/cn/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-CN"},{"@type":"Organization","@id":"https://cross-border-magazine.com/cn/#organization","name":"Cross-Border Magazine","url":"https://cross-border-magazine.com/cn/","logo":{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https://cross-border-magazine.com/cn/#/schema/logo/image/","url":"https://cross-border-magazine.com/wp-content/uploads/2026/07/cbm-logo-2024-white-black-background.png","contentUrl":"https://cross-border-magazine.com/wp-content/uploads/2026/07/cbm-logo-2024-white-black-background.png","width":686,"height":242,"caption":"Cross-Border Magazine"},"image":{"@id":"https://cross-border-magazine.com/cn/#/schema/logo/image/"},"sameAs":["https://www.facebook.com/crossbordermagazine/","https://x.com/CrossBorderMag","https://www.linkedin.com/company/cross-border-magazine"]},{"@type":"Person","@id":"https://cross-border-magazine.com/cn/#/schema/person/5e515a48347b49e7f7c75bf629c288cb","name":"Jeroen Leenders","image":{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https://secure.gravatar.com/avatar/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g","url":"https://secure.gravatar.com/avatar/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g","contentUrl":"https://secure.gravatar.com/avatar/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g","caption":"Jeroen Leenders"},"url":"https://cross-border-magazine.com/cn/author/jeroen/"}]}},"_links":{"self":[{"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/posts/4358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/posts"}],"about":[{"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/types/post"}],"author":[{"embeddable":true,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/users/3"}],"replies":[{"embeddable":true,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/comments?post=4358"}],"version-history":[{"count":3,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/posts/4358/revisions"}],"predecessor-version":[{"id":4397,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/posts/4358/revisions/4397"}],"wp:featuredmedia":[{"embeddable":true,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/media/2500"}],"wp:attachment":[{"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/media?parent=4358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/categories?post=4358"},{"taxonomy":"post_tag","embeddable":true,"href":"https://cross-border-magazine.com/cn/wp-json/wp/v2/tags?post=4358"}],"curies":[{"name":"wp","href":"https://api.w.org/{rel}","templated":true}]}}