{"id":7021,"date":"2021-07-08T10:35:32","date_gmt":"2021-07-08T08:35:32","guid":{"rendered":"https://cross-border-magazine.com/cn/?p=7021"},"modified":"2022-05-30T14:15:46","modified_gmt":"2022-05-30T12:15:46","slug":"the-most-frequently-used-online-stores-in-france","status":"publish","type":"post","link":"https://cross-border-magazine.com/cn/the-most-frequently-used-online-stores-in-france/","title":{"rendered":"The most frequently used online stores in France"},"content":{"rendered":"\n
\"France\"
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EcommerceDB recently updated their Brand Reports. They feature a thoroughly selected and analyzed collection of relevant consumer insights. This is provided by the Statista Global Consumer Survey – to paint a comprehensive picture of the typical customer of a certain online store or brand. Today, ecommerceDB news presents an exclusive top ten ranking from the cdiscount.com in France 2021 Brand Report. It includes a preview on some exciting insights into the customer profiles of one of the biggest e-commerce players in France – cdiscount.com.

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Amazon is in the lead
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The top ten of the most frequently used online stores in France in 2021 are clearly led by Amazon. 69% of online shoppers in France name one or another Amazon URL when asked about which online stores they purchased something from in the past year.

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Cdiscount.com comes in second
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Local hero cdiscount.com reaches less than half the usage of Amazon’s online stores. However, with a usage of 32%, it leads again by quite a margin over third-placed fnac.com. 22% of online shoppers in France have bought something recently here.

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The top four to ten are closer together
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The top four to ten are closer together, with usages between 15% and 8%. From a net sales point of view, cdiscount.com is also among the top-performing online stores in France. Generating total net sales of US$2.3 billion in 2020.

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Cdiscount.com users live in rural environments
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Compared to the average French online shopper, cdiscount.com users are more likely to live in a rather rural environment. 60% of cdiscount.com customers live in rural communities or small towns. Whereas only 55% of all French online shoppers live in such an environment. Furthermore, cdiscount.com users are fans of express shipping and rather technology-savvy. This is compared to the average French online shopper.

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EcommerceDB recently updated their Brand Reports. They feature a thoroughly selected and analyzed collection of relevant consumer insights. This is provided by the Statista Global Consumer Survey – to paint...

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