{"id":11269,"date":"2024-09-12T10:39:24","date_gmt":"2024-09-12T08:39:24","guid":{"rendered":"https://cross-border-magazine.com/de/?p=11269"},"modified":"2024-09-12T10:40:13","modified_gmt":"2024-09-12T08:40:13","slug":"zara-lisbon-new-flagship-store","status":"publish","type":"post","link":"https://cross-border-magazine.com/de/zara-lisbon-new-flagship-store/","title":{"rendered":"Zara opens a 5000 m2 flagship store in Lisbon + Zara 2024 results"},"content":{"rendered":"\n
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Zara has added a new store to its list; the second biggest Zara, with over 5000 m2, has been inaugurated in Lisbon. This new concept store is located in Lisbon, Praça de D. Pedro IV, in the heart of Rossio.

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In its press release, Inditex describes the store as “the latest exponent of the Zara store model”. It is also located in one of the best-known areas of the Portuguese capital, in a “vibrant and cosmopolitan space that brings together the city's culture, history and commercial tradition”.

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The design by Elsa Urquijo Arquitectos pays tribute to the building's historical value and all the trades that have been housed in it throughout history, with the Portuguese artisan tradition. On three floors, the new store, which has nearly 5,000 square meters of retail space, displays the women's, men's, children's, and Zara Home fashion collections.

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Zara will launch a capsule collection by Stefano Pilati in October.

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Custard tarts included

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This store is inspired by the spacious flagships, with a renewed image and product display areas that feature technological tools focused on improving the customer's shopping experience. The Zara store in Lisbon combines boutique spaces  with experiential areas.

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Among the main novelties are the beauty area, the play area in the children's section and spaces dedicated to specific lines and collections of the brand such as lingerie, shoes & bags, origins, athleticz and selected pieces from the Zara Home+ by Vincent Van Duysen collection.

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In addition, this store has a bakery. This is “Zara by Castro”, a collaboration with Castro, a Portuguese atelier specialized in making pasteis de Belem (custard tarts). In their note, they emphasize that “our customers can enjoy a specialty coffee and taste a cream cake in a unique, contemporary atmosphere, full of history and memories”.

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Zara 2024 results

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Zara is having a blast in 2024. EBITDA grew by 8.1% to 5.04 billion euros. EBIT grew by 11.9% to EUR 3,541 million, and income before taxes by 10.6% to EUR 3,598 million. The company's yearly report provides a breakdown of the financial results.

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Inditex, which also owns Pull&Bear, Bershka, Massimo Dutti, and Stradivarius, said its spring and summer collections were “very well received” by customers.

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Sales increased by 7.2 percent to €18.1 billion, a slower pace than in the first six months of 2023 when they grew by 13.5 percent.

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Zara has added a new store to its list; the second biggest Zara, with over 5000 m2, has been inaugurated in Lisbon. This new concept store is located in Lisbon,...

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