{"id":2106,"date":"2017-10-14T08:10:30","date_gmt":"2017-10-14T06:10:30","guid":{"rendered":"https://cross-border-magazine.com/de/?p=2106"},"modified":"2022-04-22T09:15:52","modified_gmt":"2022-04-22T07:15:52","slug":"the-definitive-guide-to-website-translation","status":"publish","type":"post","link":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/","title":{"rendered":"The definitive guide to website translation"},"content":{"rendered":"<p><a href=\"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800.jpg\" rel=\"attachment wp-att-2107\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2107 alignleft\" src=\"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800-300x164.jpg\" alt=\"lionbridge-stages-of-website-translation-projects-800\" width=\"300\" height=\"164\" srcset=\"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800-300x164.jpg 300w, https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800-768x419.jpg 768w, https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800.jpg 800w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" /></a>Did you know that 84% of international consumers say they are more likely to buy from a website with product information in their own language? To compete globally, you need to provide content across multiple languages and locals – where do you start?</p>\n<p>In the guide, you will discover how proper planning and a solid localization strategy help you to overcome complexity and contain costs, so you can speed time to market with a global web presence that’s worthy of your brand. This free <a href=\"https://ww1.lionbridge.com/definitive-guide-website-translation/?_ga=2.133713801.662449039.1507626488-856145268.1489755296\" target=\"_blank\" rel=\"noopener\">eBook</a> is packed with best practices from scores of localization experts who have also provided practical, actionable advice to help you successfully execute a multilingual translation and localization project.</p>\n<p>Learn how to plan and execute a website translation strategy with actionable, unbiased advice from over 40 website translation professionals. Get best practices and proven strategies to increase efficiencies, reduce complexity, and speed time to market.</p>\n","protected":false},"excerpt":{"rendered":"<p>Did you know that 84% of international consumers say they are more likely to buy from a website with product information in their own language? To compete globally, you need...</p>\n","protected":false},"author":3,"featured_media":2107,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[155,193,139,140,158],"class_list":["post-2106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-ebook","tag-lionbridge","tag-localisation","tag-translation","tag-website-translation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https://yoast.com/product/yoast-seo-wordpress/ -->\n<title>The definitive guide to website translation - Cross-Border Magazine</title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n<link rel=\"canonical\" href=\"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/\" />\n<meta name=\"twitter:label1\" content=\"Written by\" />\n\t<meta name=\"twitter:data1\" content=\"Jeroen Leenders\" />\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data2\" content=\"1 minute\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\/\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#article\",\"isPartOf\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/\"},\"author\":{\"name\":\"Jeroen Leenders\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/person\\/5e515a48347b49e7f7c75bf629c288cb\"},\"headline\":\"The definitive guide to website translation\",\"datePublished\":\"2017-10-14T06:10:30+00:00\",\"dateModified\":\"2022-04-22T07:15:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/\"},\"wordCount\":153,\"publisher\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2017\\/10\\/lionbridge-stages-of-website-translation-projects-800.jpg\",\"keywords\":[\"ebook\",\"Lionbridge\",\"localisation\",\"translation\",\"website translation\"],\"articleSection\":[\"News\"],\"inLanguage\":\"de-DE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/\",\"name\":\"The definitive guide to website translation - Cross-Border Magazine\",\"isPartOf\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2017\\/10\\/lionbridge-stages-of-website-translation-projects-800.jpg\",\"datePublished\":\"2017-10-14T06:10:30+00:00\",\"dateModified\":\"2022-04-22T07:15:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#primaryimage\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2017\\/10\\/lionbridge-stages-of-website-translation-projects-800.jpg\",\"contentUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2017\\/10\\/lionbridge-stages-of-website-translation-projects-800.jpg\",\"width\":800,\"height\":436},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/the-definitive-guide-to-website-translation\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\/\\/cross-border-magazine.com\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The definitive guide to website translation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#website\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/\",\"name\":\"Cross-Border Magazine\",\"description\":\"Platform for cross-border e-commerce\",\"publisher\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\/\\/cross-border-magazine.com\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\",\"name\":\"Cross-Border Magazine\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/logo\\/image\\/\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2026\\/07\\/cbm-logo-2024-white-black-background.png\",\"contentUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2026\\/07\\/cbm-logo-2024-white-black-background.png\",\"width\":686,\"height\":242,\"caption\":\"Cross-Border Magazine\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/logo\\/image\\/\"},\"sameAs\":[\"https:\\/\\/www.facebook.com\\/crossbordermagazine\\/\",\"https:\\/\\/x.com\\/CrossBorderMag\",\"https:\\/\\/www.linkedin.com\\/company\\/cross-border-magazine\"]},{\"@type\":\"Person\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/person\\/5e515a48347b49e7f7c75bf629c288cb\",\"name\":\"Jeroen Leenders\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\/\\/secure.gravatar.com\\/avatar\\/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g\",\"url\":\"https:\\/\\/secure.gravatar.com\\/avatar\\/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\/\\/secure.gravatar.com\\/avatar\\/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g\",\"caption\":\"Jeroen Leenders\"},\"url\":\"https:\\/\\/cross-border-magazine.com\\/author\\/jeroen\\/\"}]}</script>\n<!-- / Yoast SEO plugin. -->","yoast_head_json":{"title":"Der endgültige Leitfaden für die Übersetzung von Websites - Cross-Border Magazine","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/","twitter_misc":{"Written by":"Jeroen Leenders","Est. reading time":"1 minute"},"schema":{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#article","isPartOf":{"@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/"},"author":{"name":"Jeroen Leenders","@id":"https://cross-border-magazine.com/de/#/schema/person/5e515a48347b49e7f7c75bf629c288cb"},"headline":"The definitive guide to website translation","datePublished":"2017-10-14T06:10:30+00:00","dateModified":"2022-04-22T07:15:52+00:00","mainEntityOfPage":{"@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/"},"wordCount":153,"publisher":{"@id":"https://cross-border-magazine.com/de/#organization"},"image":{"@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#primaryimage"},"thumbnailUrl":"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800.jpg","keywords":["ebook","Lionbridge","localisation","translation","website translation"],"articleSection":["News"],"inLanguage":"de-DE"},{"@type":"WebPage","@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/","url":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/","name":"The definitive guide to website translation - Cross-Border Magazine","isPartOf":{"@id":"https://cross-border-magazine.com/de/#website"},"primaryImageOfPage":{"@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#primaryimage"},"image":{"@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#primaryimage"},"thumbnailUrl":"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800.jpg","datePublished":"2017-10-14T06:10:30+00:00","dateModified":"2022-04-22T07:15:52+00:00","breadcrumb":{"@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/"]}]},{"@type":"ImageObject","inLanguage":"de-DE","@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#primaryimage","url":"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800.jpg","contentUrl":"https://cross-border-magazine.com/wp-content/uploads/2017/10/lionbridge-stages-of-website-translation-projects-800.jpg","width":800,"height":436},{"@type":"BreadcrumbList","@id":"https://cross-border-magazine.com/de/the-definitive-guide-to-website-translation/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://cross-border-magazine.com/de/"},{"@type":"ListItem","position":2,"name":"The definitive guide to website translation"}]},{"@type":"WebSite","@id":"https://cross-border-magazine.com/de/#website","url":"https://cross-border-magazine.com/de/","name":"Cross-Border Magazine","description":"Platform for cross-border e-commerce","publisher":{"@id":"https://cross-border-magazine.com/de/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://cross-border-magazine.com/de/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https://cross-border-magazine.com/de/#organization","name":"Cross-Border Magazine","url":"https://cross-border-magazine.com/de/","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https://cross-border-magazine.com/de/#/schema/logo/image/","url":"https://cross-border-magazine.com/wp-content/uploads/2026/07/cbm-logo-2024-white-black-background.png","contentUrl":"https://cross-border-magazine.com/wp-content/uploads/2026/07/cbm-logo-2024-white-black-background.png","width":686,"height":242,"caption":"Cross-Border Magazine"},"image":{"@id":"https://cross-border-magazine.com/de/#/schema/logo/image/"},"sameAs":["https://www.facebook.com/crossbordermagazine/","https://x.com/CrossBorderMag","https://www.linkedin.com/company/cross-border-magazine"]},{"@type":"Person","@id":"https://cross-border-magazine.com/de/#/schema/person/5e515a48347b49e7f7c75bf629c288cb","name":"Jeroen Leenders","image":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https://secure.gravatar.com/avatar/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g","url":"https://secure.gravatar.com/avatar/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g","contentUrl":"https://secure.gravatar.com/avatar/861bfa9b85cfb72cc37e642edf73e111316f05be4576a456c9c2a3b215f69bed?s=96&d=mm&r=g","caption":"Jeroen Leenders"},"url":"https://cross-border-magazine.com/de/author/jeroen/"}]}},"_links":{"self":[{"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/posts/2106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/posts"}],"about":[{"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/types/post"}],"author":[{"embeddable":true,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/users/3"}],"replies":[{"embeddable":true,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/comments?post=2106"}],"version-history":[{"count":1,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/posts/2106/revisions"}],"predecessor-version":[{"id":2108,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/posts/2106/revisions/2108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/media/2107"}],"wp:attachment":[{"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/media?parent=2106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/categories?post=2106"},{"taxonomy":"post_tag","embeddable":true,"href":"https://cross-border-magazine.com/de/wp-json/wp/v2/tags?post=2106"}],"curies":[{"name":"wp","href":"https://api.w.org/{rel}","templated":true}]}}