{"id":2801,"date":"2018-08-16T10:32:04","date_gmt":"2018-08-16T08:32:04","guid":{"rendered":"https://cross-border-magazine.com/de/?p=2801"},"modified":"2022-04-21T17:07:56","modified_gmt":"2022-04-21T15:07:56","slug":"meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october","status":"publish","type":"post","link":"https://cross-border-magazine.com/de/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october/","title":{"rendered":"Meet the CEO at the helm of £1.93 billion annual sales at IRC in October"},"content":{"rendered":"<p><a href=\"https://cross-border-magazine.com/wp-content/uploads/2018/07/Purple_RGB_IRC_Logo_R_ThreeLines_Portrait.png\" rel=\"attachment wp-att-2731\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2731 aligncenter\" src=\"https://cross-border-magazine.com/wp-content/uploads/2018/07/Purple_RGB_IRC_Logo_R_ThreeLines_Portrait-300x166.png\" alt=\"Purple_RGB_IRC_Logo_R_ThreeLines_Portrait\" width=\"300\" height=\"166\" srcset=\"https://cross-border-magazine.com/wp-content/uploads/2018/07/Purple_RGB_IRC_Logo_R_ThreeLines_Portrait-300x166.png 300w, https://cross-border-magazine.com/wp-content/uploads/2018/07/Purple_RGB_IRC_Logo_R_ThreeLines_Portrait-360x200.png 360w, https://cross-border-magazine.com/wp-content/uploads/2018/07/Purple_RGB_IRC_Logo_R_ThreeLines_Portrait.png 725w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" /></a> Henry Birch, the newly-appointed CEO at Shop Direct is making his first ever speaking appearance at InternetRetailing Conference. The finance and gaming veteran has recently taken over the operator of Very.co.uk, Littlewoods.com, VeryExclusive.co.uk and LittlewoodsIreland.ie. How will his digital, finance and mobile background shape the fashion retailer, cross-border retail and the retail industry as a whole?</p>\n<p>Henry is a known staple of the gaming industry: after spending four years at William Hill, Birch was CEO of gaming giant Rank Group, where he led a strategic overhaul of the business and carried out its digital transformation. Shop Direct is already a role model in the digital retail space, with 69% of sales completed on mobile and its 49 million products delivered to 7,000 stores across the country – how will Birch’s unique experience steer the Group into an exciting new chapter?</p>\n<p><a href=\"https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0301.jpg\" rel=\"attachment wp-att-2805\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2805 alignleft\" src=\"https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0301-300x200.jpg\" alt=\"JOB2745W0301\" width=\"300\" height=\"200\" srcset=\"https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0301-300x200.jpg 300w, https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0301-768x511.jpg 768w, https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0301-1024x681.jpg 1024w, https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0301.jpg 1500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" /></a>Join IRC on October 11 in London and get the inside scoop into Henry’s plans for the digital department store. Plus, get unparalleled insight into the challenges and opportunities in the digital retail and delivery industry from <a href=\"https://www.internetretailingconference.com/speakers/?source=crossborder&amp;utm_source=article&amp;utm_medium=web&amp;utm_campaign=crossborder\" target=\"_blank\" rel=\"noopener\">50+ speakers</a> from <strong>Lidl</strong>, <strong>Harrods</strong>, <strong>Deliveroo</strong>, <strong>Google</strong>, <strong>Facebook</strong>, <strong>Specsavers</strong> and many more – covering the topics that keep retail executives awake at night:</p>\n<p>&nbsp;</p>\n<ul>\n<li><strong>Fostering a culture of innovation:</strong> with retail disruptors shaking up the industry, how can all players catch up? It all starts with sowing the seeds of entrepreneurship and innovation in every company.</li>\n<li><strong>Profitable Same-Day Delivery:</strong> How can you meet customer expectations while increasing their profits?</li>\n<li><strong>Using Localisation To Drive International Sales:</strong> What are the secret ingredients to expanding internationally? Which best practices of localization will ensure you can trade credibly internationally? How are the newest regulatory challenges, such as <strong>Brexit</strong>, affecting trade and how can the risks be mitigated?</li>\n<li><strong>Peak Trading Operations:</strong> What does an operational excellence strategy for busy periods look like?</li>\n</ul>\n<p>Digital retail is the key to effective <strong>cross-border commerce</strong>: be a winner with the UK’s only event that brings together the retail boardroom together, in an innovative format that fosters board-level collaboration, inspiration, and interaction.</p>\n<p><a href=\"https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0500.jpg\" rel=\"attachment wp-att-2806\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2806 alignleft\" src=\"https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0500-300x200.jpg\" alt=\"JOB2745W0500\" width=\"300\" height=\"200\" srcset=\"https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0500-300x200.jpg 300w, https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0500-768x511.jpg 768w, https://cross-border-magazine.com/wp-content/uploads/2018/08/JOB2745W0500.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" /></a>This unforgettable “unConference”-Conference rejects stale PowerPoint presentations and one-sided pitches: IRC is all about bringing together the sharpest retail and digital brains and devise the solutions the industry needs to Re:Skill, Re:Boot and Re:Generate Retail.</p>\n<p>&nbsp;</p>\n","protected":false},"excerpt":{"rendered":"<p>Henry Birch, the newly-appointed CEO at Shop Direct is making his first ever speaking appearance at InternetRetailing Conference. The finance and gaming veteran has recently taken over the operator of...</p>\n","protected":false},"author":3,"featured_media":2805,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[98,123,202,136,109,101,384,383,175,385],"class_list":["post-2801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-cross-border","tag-delivery","tag-e-commerce","tag-event","tag-international","tag-internationalisation","tag-internet-retailing-conference","tag-irc","tag-retail","tag-shopping"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https://yoast.com/product/yoast-seo-wordpress/ -->\n<title>Meet the CEO at the helm of £1.93 billion annual sales at IRC in October - Cross-Border Magazine</title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n<link rel=\"canonical\" href=\"https://cross-border-magazine.com/de/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october/\" />\n<meta name=\"twitter:label1\" content=\"Written by\" />\n\t<meta name=\"twitter:data1\" content=\"Jeroen Leenders\" />\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\/\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october\\/#article\",\"isPartOf\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october\\/\"},\"author\":{\"name\":\"Jeroen Leenders\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/person\\/5e515a48347b49e7f7c75bf629c288cb\"},\"headline\":\"Meet the CEO at the helm of £1.93 billion annual sales at IRC in October\",\"datePublished\":\"2018-08-16T08:32:04+00:00\",\"dateModified\":\"2022-04-21T15:07:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october\\/\"},\"wordCount\":395,\"publisher\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#organization\"},\"image\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\/\\/cross-border-magazine.com\\/wp-content\\/uploads\\/2018\\/08\\/JOB2745W0301.jpg\",\"keywords\":[\"cross-border\",\"delivery\",\"e-commerce\",\"event\",\"international\",\"internationalisation\",\"Internet Retailing Conference\",\"IRC\",\"retail\",\"shopping\"],\"articleSection\":[\"News\"],\"inLanguage\":\"de-DE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october\\/\",\"url\":\"https:\\/\\/cross-border-magazine.com\\/meet-the-ceo-at-the-helm-of-1-93-billion-annual-sales-at-irc-in-october\\/\",\"name\":\"Meet the CEO at the helm of £1.93 billion annual sales at IRC in October - 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