{"id":2632,"date":"2018-06-20T08:06:30","date_gmt":"2018-06-20T06:06:30","guid":{"rendered":"https://cross-border-magazine.com/es/?p=2632"},"modified":"2022-04-21T17:13:57","modified_gmt":"2022-04-21T15:13:57","slug":"whitepaper-how-to-target-an-additional-58-million-online-shoppers-crossing-the-border-to-germany","status":"publish","type":"post","link":"https://cross-border-magazine.com/es/whitepaper-how-to-target-an-additional-58-million-online-shoppers-crossing-the-border-to-germany/","title":{"rendered":"Whitepaper: How to target an additional 58 million online shoppers? - Crossing the border to Germany"},"content":{"rendered":"<p><a href=\"https://cross-border-magazine.com/wp-content/uploads/2018/06/Whitepaper-idealo2.png\" rel=\"attachment wp-att-2634\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2634 alignleft\" src=\"https://cross-border-magazine.com/wp-content/uploads/2018/06/Whitepaper-idealo2-240x300.png\" alt=\"Whitepaper idealo2\" width=\"240\" height=\"300\" srcset=\"https://cross-border-magazine.com/wp-content/uploads/2018/06/Whitepaper-idealo2-240x300.png 240w, https://cross-border-magazine.com/wp-content/uploads/2018/06/Whitepaper-idealo2.png 340w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" /></a> Cross-border business remains one of the very few growth opportunities in today‘s highly optimized e-commerce landscape. Utilizing the differences in pricing, taxes, consumer preference and scale, smart merchants can easily access huge potential even if their home markets are already mature and saturated.</p>\n<p>But despite all EU harmonization efforts, there are still local requirements and pitfalls for merchants who want to go abroad – from the local adaptation of<br />\nkey processes such as payment methods, to legal and tax compliance, and of course consumer preferences. Each market has its pros and cons, and only the<br />\nbiggest merchants and players in the market appear able to solve them. This whitepaper, however, will show a viable solution for SME players as well. Germany<br />\nis definitely one of the most attractive e-commerce markets in Europe – but entering this market “comes with a price“.</p>\n<p>In this whitepaper, we’ll not only show what the “price“ of cross-border business for a merchant could be but also how to minimize the efforts for a successful go-to-market in Germany.</p>\n<p>Together with its partners, idealo offers a highly pragmatic way both to start a cross-border business in Germany and to scale it as well – while remaining<br />\ncompliant and overcoming most of the typical restrictions and obstacles to entering a mature market such as Germany.</p>\n<p>Read the complete whitepaper by downloading it here!</p>\n<p style=\"text-align: center;\"><a href=\"https://cross-border-magazine.com/es/?ddownload=2631\" title=\"Download\" rel=\"nofollow\" class=\"ddownload-button button-blue id-2631 ext-pdf\">Download</a></p>\n","protected":false},"excerpt":{"rendered":"<p>Cross-border business remains one of the very few growth opportunities in today‘s highly optimized e-commerce landscape. Utilizing the differences in pricing, taxes, consumer preference and scale, smart merchants can easily access huge potential even if...</p>\n","protected":false},"author":3,"featured_media":2642,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1,792],"tags":[98,202,232,353,171,141],"class_list":["post-2632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-trends","tag-cross-border","tag-e-commerce","tag-germany","tag-idealo","tag-research","tag-whitepaper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https://yoast.com/product/yoast-seo-wordpress/ -->\n<title>Whitepaper: How to target an additional 58 million online shoppers? - Crossing the border to Germany - Cross-Border Magazine</title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n<link rel=\"canonical\" href=\"https://cross-border-magazine.com/es/whitepaper-how-to-target-an-additional-58-million-online-shoppers-crossing-the-border-to-germany/\" />\n<meta name=\"twitter:label1\" content=\"Written by\" />\n\t<meta name=\"twitter:data1\" content=\"Jeroen Leenders\" />\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data2\" content=\"1 minute\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\/\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/whitepaper-how-to-target-an-additional-58-million-online-shoppers-crossing-the-border-to-germany\\/#article\",\"isPartOf\":{\"@id\":\"https:\\/\\/cross-border-magazine.com\\/whitepaper-how-to-target-an-additional-58-million-online-shoppers-crossing-the-border-to-germany\\/\"},\"author\":{\"name\":\"Jeroen Leenders\",\"@id\":\"https:\\/\\/cross-border-magazine.com\\/#\\/schema\\/person\\/5e515a48347b49e7f7c75bf629c288cb\"},\"headline\":\"Whitepaper: How to target an additional 58 million online shoppers? 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