Global online sales have grown with 11% in Q3 2021. This is a higher growth than in the previous quarter, when online sales grew with 2%. However, compared to the same time last year, it is visible that the e-commerce growth is slowing down. The European amount of sales seems to be returning to pre-pandemic levels. Globally, it seems that online stores have reached sales
Consumers don’t trust cross-border deliveries
57% of online shoppers around the world have made at least one online cross-border purchase in the last twelve months. Meanwhile a further 22% have considered doing so. Additionally, 43% agree or strongly agree that doing more online shopping in general during COVID-19 means they are now more willing to consider cross-border e-commerce purchases. Clothing and footwear is the
Amazon most trusted online brand in Germany
The protection of personal data on the internet been a hot topic in Germany. Germans in general seem to have a rather distrustful attitude towards online services. One in three Germans only uses websites and apps that they know and trust. More than 40% of German internet users are concerned that companies collect too much of their personal data while they are online. In
Dutch cross-border purchases slow down
In the second quarter of 2021, Dutch consumers spent more than €800 million at foreign online stores. This is almost 17% more than in the same period a year earlier. The turnover of e-commerce sellers in the Netherlands showed comparable growth. Growth was considerably lower for both European and Dutch internet sellers than in previous quarters. Since 2014, consumers in the
40% of consumers stop using brands that do not align with their values
Almost three quarters of consumers (73%) say that they often or sometimes go out of their way to engage and buy from brands that closely align to their personal values. For example, being more socially and environmentally responsible. In addition, 40% have actually stopped using brands that do not align with their values. 52% of people say they think about whether the brand