- Margin pressure, challenging logistics and a lack of actionable data are brands’ top pain points when selling on Amazon in EMEA
96.4% of brands are dealing with price erosion on the marketplace 85.2% of brands agree Amazon logistics are complex or expensive 83.3% of brands cite a lack of data or tools to forecast sales as a challenge London – September 17, 2021 – Global marketplace seller Pattern has surveyed brands selling on Amazon in Europe and the Middle East to determine how they utilise features of the platform, and their key pain points with ...Continue reading → - 31% of Aussie online shoppers have access to Amazon Prime, up by 63% in less than a year
24% have an Amazon Prime membership, 7% make use of someone else’s account. More than half of those aged 25-29 have access to a Prime account. 11% of members say Prime Day was the reason they signed up. London – June 20, 2021 – Global e-commerce and marketplace specialist Pattern has polled Australian shoppers for the third time to assess their attitudes to Amazon Australia, and understand what’s driving the platform’s sales growth. Amazon’s Prime ...Continue reading → - Global consumer brands not yet optimising their Amazon.ae presence
50 consumer brands selling on Amazon.ae reviewed, average score of only 40% against a list of best practice criteria with beauty brand CeraVe the top performer. 6th May 2021, United Arab Emirates – Global marketplace seller Pattern has analysed 50 consumer brands selling on Amazon.ae to understand and create a benchmark for best practice on the platform. The analysis has been published in the company’s Amazon UAE Benchmarking Report that is available for ...Continue reading → - Amazon will be the prime beneficiary of Germany’s online retail growth in 2021
Consumer poll reveals 45% of German online shoppers expect to spend more buying non-food goods online this year compared to 2020; 44% of Amazon shoppers expect to spend more. London, UK – April 6, 2021 – Global marketplace seller Pattern has polled German online shoppers to understand how lockdown changed their shopping habits in 2020, and whether the changes to their behaviour will continue in 2021. 45% of German online shoppers predict ...Continue reading → - 93% of UK online shoppers bought from Amazon in the past year
Consumer poll shows the impact of lockdown on online shopping habits, and that Amazon will continue to be one of the biggest winners. London, UK – February 25, 2021 – Global e-commerce and marketplace specialist Pattern has polled UK online shoppers to understand how lockdown has changed their shopping habits and expectations for 2021, as well as their attitudes to Amazon. The percentage of UK online shoppers who bought from one or more ...Continue reading →