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~ ShopCtrl ~
Delivery takes place from the Vlissingen headquarters The platform benefits the works of Medisol in another way
as well. ‘Same-day delivery is not yet a necessity in our as well. ‘The ShopCtrl solution has a tailor-made service
market,’ Joziasse says. ‘A 48-hour delivery window for all contract functionality for us, which is very helpful. We can
of our markets is considered very fast. It enables us to keep automate a lot of the processes for our service contracts,
logistics close as well.’ which are a big challenge in the field of medical care,’ says
Van de Vrie, continuing: ‘We register all AEDs on our
Managing sixteen shops system. That way, we can see where they are shipped to
Managing and centralising sixteen shops, automating and know which serial number is assigned to that AED.
processes as much as possible and still trying to be as local It is why we put high pressure on our resellers to carefully
as possible can be hard. Support specialist Job van de Vrie register all AED on our system.’
steps in when we talk about this technical aspect of the
company. ‘At Medisol, we work on one platform to manage Joziasse adds: ‘When an AED is used, or not used for a long
all of our shops. That means, instead of using all different period, some of the equipment has to be replaced. When
Magento solutions for our shops to manage them, shop by customers have a service contract, we proactively notify them
shop, we can manage all of it together from our ShopCtrl if parts of the AED have to be replaced, for example the
platform system. That is highly beneficial for automating electrodes as they have a gel layer that cannot be used after
processes like invoicing, confirmation emails and delivery two years. Th e battery has to be checked regularly as well. We
templates,’ he states. It helps the company efficiently use can do that because all the information is registered on our
resources as well. ‘Working on one system enables us to let system.’ Van de Vrie adds: ‘Ultimately, working on one system
someone from the Dutch customer service department assist brings a lot of processes together: service, invoicing, delivery.
on another shop, as we can automate messages with his or It is making life much easier for us.’
her expert knowledge.’
A view on the future
Joziasse and Van de Vrie highlight one aspect of the Medisol is still expanding rapidly through Europe, as well
ShopCtrl system as major benefi t. ‘Having all of our shops as consolidating its position in more mature markets. ‘Our
available on one system gives us a helicopter view of our total system is scalable, ready for growth,’ says Joziasse. That
organisation. With reports we can download, we can see with future has a social goal as well. ‘Our target is that every
just one look how our diff erent shops in diff erent countries inhabitant in Europe has access to an AED within six
perform. We can adjust our strategy in these countries and minutes by 2025. We want to grow as a company, but from
can see where we need to put some extra eff ort. Not having a my personal point of view, we want to help save lives, as we
platform like this would make it much more diffi cult to get a have done for the most part of our lives,’ he concludes. ••
clear view of where you are at as a company.’
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