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Pattern
followed across borders using track & trace. Good returns of a complete sales cycle. We will see more smart solutions
overviews can be seen via ready-to-use portals, API and IT and more personal approaches that more closely match
integrations. the capacities of the e-tailer. There will be more returns
features embedded at the point of sale, more and better data
Making returns more sustainable collection, more tailor-made solutions, and more varied cost-
Returns are, by definition, less sustainable than a first-time- sharing options for small businesses. More listening channels
right purchase cycle. While returns emissions are lower in place to hear the customer’s voice when things go wrong,
than for outbound shipments, there is room for increased so weak links in the returns chain grow stronger. ••
sustainability.
Reusable containers built for returns are a good place to start;
these knock out the waste of the box and the packaging and
improve the customer experience at the same time. Multi-use
zip-bags, such as the fashion pack with pre-printed labels in
or on the package, make it easy for the returns customer to go We act as the authorised
waste-free. seller for brands who want to
The future of returns grow their sales on
eCommerce is growing, and with that, return volumes will
marketplaces, and are one of
also increase. What else are we likely to see in the years
ahead?
the largest Amazon sellers in
Buyers already expect free and easy returns, and these
expectations will become more entrenched. With more the world
and better data flowing in, we will better understand buyer
behaviour. The problem of the serial returner will need a
How we work with brands:
sensible, human approach that effectively balances the needs
of both buyer and seller.
You sell us your stock at an agreed
There is a high demand for green returns solutions from
wholesale price, and ship it to us in
buyers and e-tailers alike. International returns will soon
the UK or mainland Europe
become as easy as those conducted in-country. We will see
more green returns proposals offered by the larger shopping
We take care of everything to list
and shipping giants. This can take many forms: incorporating
and sell your products on Amazon in
offsets, allowing the buyer to opt for slower, ground delivery
or an emissions-free vehicle.
each market
In general, we can expect a greater awareness on the part
We both benefit from investing in
of sellers that free and easy returns are a fundamental part
your brand’s Amazon presence to
SOURCES grow your sales
1 IPC Cross-Border e-Commerce Shopper Survey 2020. “OIverall Report”. 2020 @ ipc.be. Accessed February 5, 2021.
2 2019, WAAM. “1 in 3 of all Products Bought Online Will Be Returned to the Retailer- Why and What Can Be Done About It?” Published by Medium.com, , accessed on January 25, 2021..
https://medium.com/@waamofficial/1-in-3-of-all-products-bought-online-will-be-returned-to-the-retailer-why-and-what-can-be-done-342414e84ccc#_ftn6
3 2018, Meena. “eCommerce Will Account For 36% Of Global Fashion Retail Sales By 2022”. Published by Forrester.com, accessed on January 25, 2021. https://go.forrester.com/blogs/
ecommerce-will-account-for-36-of-global-fashion-retail-sales-by-2022/
4 2019, Butler. “Retailers rethink returns policies as increase in ‘serial returners’ impacts bottom line”. Published by Barclaycard, accessed on January 25, 2021. https://home. For more information visit
barclaycard/press-releases/2019/05/retailers-rethink-returns-policies-as-increase-in--serial-return/
5 2019, Rudolph. “E-commerce Product Return Statistics and Trends [Infographic]”. Published by Business2Community.com, accessed on January 25, 2021. https://www.
business2community.com/infographics/e-commerce-product-return-statistics-trends-infographic-01505394 www. pattern.com/uk
6 Zalando 2020. “Ahead of the Curve: Returns Management at Zalando”. Published by Zalando, accessed on January 25, 2021. https://corporate.zalando.com/en/newsroom/en/news-
stories/ahead-curve-returns-management-zalando or email:
7 2019, Nicasio. “Dealing with Serial Returners? Here’s How To Handle and Prevent Excessive Returns”. Published by Vend, accessed on January 25, 2021. https://www.vendhq.com/blog/ [email protected]
handle-prevent-returns/
8 IPC Cross-Border e-Commerce Shopper Survey 2020, “Customs and Returns” @ ipc.be. Accessed on Februay 5, 2021.
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