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~ Salesupply ~
customers has become an important part of the Stoov® cross-border ambitions depends on our funding roadmap.
brand and DNA.” We have secured large financing with which we can start
growing seriously and the ambition – due to the increase
Always stay involved in customer service in competition – is to grow quickly internationally and to
“Stoov® is run by a small team. We manage to do so and claim a strong market position, whilst connecting Stoov® as
to keep on growing by outsourcing all seasonal activities a brand name to the feeling of warmth and comfort.”
such as fulfilment and customer service. Initially, we kept
customer service in-house, but after we had to juggle our “We are also considering getting rid of seasonality by
customer service by adding temporary workers and students expanding to Australia and New Zealand. The market is
due to extreme growth in 2019, we decided to outsource it ideal, as people there practically live outdoors. Further into
as well. In 2020, we partnered with Salesupply to scale our the future, I would love to launch in the United States at
customer service at pace with our growth. With Salesupply, the right time. In order for us to reach this objective, we
we have close coordination at different levels every month. cannot just recklessly copy and paste our rollout strategy
As a brand and entrepreneur, it is so important to know because the US is a completely different market. Let’s
what is going on with your customers. This way, you keep a just say that we are definitely not done yet, and we have
grip on your products and service and are able to improve many great outlooks and opportunities in the future,” Teun
where necessary,” says Teun. concludes. ••
Strong brand and market position
At the moment, Stoov® is active in Germany, The
Netherlands, Austria and Belgium, but the ambition
doesn´t stop there. “We definitely have cross-border
ambitions for the near future. Our roadmap for our
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