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~ Intershop ~
different elements to create customised Think of OMS as the brain of your entire B2B operation. A
offerings can be time-consuming and costly for centralised system that will allow you to ponder, gather data
businesses. and figure out how, when, and where you are spending your
3. Lack of standardisation: resources during the entire fulfilment process.
Without standardisation in the composable
commerce ecosystem, it can be difficult 7. Autonomous commerce: The end of the road
for businesses to integrate and exchange The final trend presented by Intershop in their The 7 Most
information with other companies, which can Spectacular B2B E-Commerce Trends 2023 is more than a
limit the system’s potential. trend itself; the logical outcome of all the previous trends:
Autonomous commerce.
That’s why Package Business Capabilities seem like the Autonomous commerce is something we will keep on hearing
way to go for B2B business in 2023, providing a functional about in the following years. It is not only a logical and
e-commerce B2B platform that can later be upgraded natural evolution of current e-commerce trends and global
or improved in a modular way, as you would do with a e-commerce development but also a pretty efficient way to
composable commerce site. In short, it is the best of both handle B2B e-commerce.
worlds.
It combines all the previous trends, and the technology
6. Sustainability and e-logistics behind them, to produce a self-governing commerce
Although this trend is for 2023, truth be told, this is what experience between buyers, merchants, suppliers, partners, and
should be called a ‘lifetime trend’. E-commerce has been the internet of things (IoT), to simplify the customer journey
remarkably negligent in creating a sustainable way of doing its and make every merchant decision backed by AI.
logistics. And this is starting to be a massive issue perceived
both by the industry and by the general public. Currently, Autonomous commerce provides B2B e-commerce
we base our global e-commerce logistics on protocols and organisations with the perfect approach to improve online
standards that are often not eco-friendly or sustainable. purchasing, give more convenience and options to potential
buyers, reduce transaction costs, and speed up e-logistics
Also, the B2C e-commerce industry titans—the huge while reducing resource waste, increasing the overall
marketplaces—have established unreal delivery times and profitability of the entire B2B operation. It is the final stage
return policies. This ‘I will give the product to you in less of evolution for B2B e-commerce, and its first iterations will
than 24h and if you want to return it, it’s free’ has set an be seen in 2023.
unrealistic standard for not only B2C e-commerce but for
B2B e-commerce as well. Overall, the future of B2B e-commerce looks bright. It is
a competitive scenario, but if you play your card properly if
So, what can we do? First of all, if we want to compete with your brand keeps tabs on all these trends, and you do your
this, we need smarter, faster, and more efficient ways to deal homework, rest assured that 2023 will be a year of success. ••
with e-logistics. Ways that will allow us to keep these golden
standards that B2C marketplaces have imposed, but at the
same time, remain eco-friendly and sustainable. And as a
matter of fact, defining a proper sustainable e-logistic also
increases your business profitability.
That’s why 2023 will be a year marked by rising global efforts
to create sustainable e-logistics solutions. And Intershop bets
its chips on the usage of Order Management Systems to this
end. OMS can provide B2B companies and brands with a
structured way to plan, control, and implement their entire
fulfilment process. Going even as far as impacting—in a
meaningful and positive way—the sustainability of the entire
company by allowing decision-makers to prioritise, define and
establish a set of rules for processing orders.
Rules that allow the B2B company to make the most out of
its resources, for example, dealing with the most profitable
orders first, reducing waste and time by bundling orders that
go to the same location or nearby, or even establishing new
delivery routes or warehouses in more efficient ways.
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