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What distinguishes your software from others? communication” is visual customer service. Our experience
“The coviewer, together with the catalogue integration, is a has also proven to us that to open a new market, you must
very powerful tool, and it is definitely something that makes have a native team. Otherwise, it is very difficult to generate
us unique in our market. Oct8ne’s chat is a 360 software, that trust with the client if you are not able to speak their
in fact, this is not the standard customer service chat, but a language and most importantly, to understand their culture.”
potent sales tool that is revolutionising the way purchases are
made, especially nowadays that more and more purchasers are Currently, there are a lot of upcoming trends within
made online.” the cross-border and e-commerce industry. What
trends do you think will take the spotlight in the
Can you tell us about the importance of selling cross- coming year(s)?
border within your company? And how selling cross- “Chatbots have definitely been a top trend in the past two
border has helped your business grow? years, and will also be trending in 2021 in the e-commerce
Oct8ne was born in the United States. Later on, the industry. With the increasing volume of online purchases,
headquarters were moved to Barcelona, where the founder of many companies have the need to automatise part of the
the company lives. Oct8ne has become a well-known reality customer service processes, filtering FAQ’s that can be
among Spanish SaaS, so the company reached a point where easily answered by a robot, so agents can focus on attending
jumping into other markets was mandatory to be recognised valuable conversations and bring more conversions. What we
internationally as the valid and innovative software solution have seen lately among our clients is the tendency to employ
Oct8ne is. “After four years, our main market is still Spain, assistance from their brick and mortar stores to attend
but we do have many customers also in the US, UK, and other customers via chat through our app. This way, they can attend
northern European countries. We also recently expanded to customers from their stores, showrooms, as well as video call
Italy and LATAM, where we have just acquired a new team them and reproduce the experience of a physical store.”
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in Argentina. Our live chat itself with its functionalities
promotes company internationalisation. In fact, even Why do you think these trends will take the spot- M
though we are pretty much aware that it is preferable having light? Y
native speakers, our integration with Google Translate “As mentioned above, with the increase of online purchases
CM
helps companies who can’t afford to have agents for all the and considering the current global situation, the need to have
countries, breaking that language barrier so that they can a tool like a chatbot in an online store is rapidly growing. MY
attend customers of every nationality. Our chat also offers the In fact, despite the size of e-commerce, a chatbot is very CY Discover visual customer service
creation of multi-departments, and it is multi-domain,” the much needed for companies who want to automate processes CMY
company explains. and optimise the work of their teams, as well as for small
K
businesses who can’t afford to dedicate human resources to Sell more by showing products through the chat
What do you consider to be the secret weapon when it the live chat but want to offer immediate assistance to their
comes to successfully selling cross-border? customers. Our bot can answer a customer question in just
“With both a foreign and national language, there is a one second, and various studies have proven that customers
visual barrier if you only communicate with the customer don’t mind interacting with a bot during the purchase
through a standard chat. The secret weapon to “improving process.” ••

Visual livechat Integrated Chatbot
catalog

+44 20 3936 2731 / [email protected] / www.oct8ne.com

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