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~ Cross-Border Magazine ~ ~ Founder ~

INDEX COLUMN

3 COLUMN: JEROEN LEENDERS CROSS-BORDER MAGAZINE AWARDS 2020
4 INTERVIEW: ON THAT ASS
8 INTERVIEW: L.K. BENNETT hen we founded Salesupply twelve years ago, selling online and cross-
12 INTERVIEW: AUTODOC border was not a common thing. In fact, e-commerce was just starting
Wto gain interest, and many companies took their first digital steps
16 INTERVIEW: CAMPER safely in their domestic markets. Nowadays, cross-border selling is a must and the
20 INTERVIEW: SPORTSHOES only way to survive in the long term. Selling internationally has become “easier” as
24 INTERVIEW: SALESUPPLY marketplaces supply cross-border selling platforms.

Although cross-border selling has become normal, many challenges still occur.
A good example is Brexit. As I write this, it still is not completely clear if there
will be a deal or no deal concerning customs and taxes for import and export to
the United Kingdom. Furthermore, we have to pay VAT for the single market. If
everything goes well, we will have a much easier way of treating VAT within the
European Union in June 2021. Either way, e-commerce, in general, is very dynamic
and even more so if you sell in multiple countries.

A lot of companies are dealing very well with international selling, and that is
why Cross-Border Magazine is introducing the very first
Cross-Border Magazine Awards. The winners of the awards
are companies specially chosen by our partners because of
their outstanding e-commerce and cross-border performance.
Companies which have proven to have the courage, COLOFON
endurance and drive to conquer other markets.
PARTNERS Therefore, I am very proud to give my congratulations to

all of these companies, as they are a true example for all FOUNDER & PUBLISHER JEROEN LEENDERS
the other players in the market, who can learn from their
EDITOR-IN-CHIEF THOMAS VAN MOSSEL
experiences. That is what this project has been about since the
day I started with Cross-Border Magazine! EDITORS SANNE LEENDERS, LAURA MARTIN
GRAPHIC DESIGN & LAYOUT NICO HOEIJMANS
Enjoy reading and best wishes for 2021!

Jeroen Leenders,
Founder Cross-Border Magazine
[email protected] WEBSITE: WWW.CROSS-BORDER-MAGAZINE.COM

If you are interested in learning more about sponsorship or
advertising opportunities or you would like to discuss creating
a customised plan to meet the needs of your company, please
contact: [email protected]
The Cross-Border Magazine is owned and published by Salesupply BV in
association with EcommerceNews.eu. No person, organisation or party
can copy or re-produce the content of the Cross-Border Magazine
or any part of this publication without a written consent from the
editor-in-chief or publisher. The publisher, authors and contributors
reserve their rights with regards to copyright of their work.

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