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~ Cross-Border Magazine ~                            ~ Founder ~


 INDEX      COLUMN













   3  COLUMN: JEROEN LEENDERS  CROSS-BORDER MAGAZINE AWARDS 2020
   4  INTERVIEW: ON THAT ASS
   8  INTERVIEW: L.K. BENNETT  hen we founded Salesupply twelve years ago, selling online and cross-
  12  INTERVIEW: AUTODOC  border was not a common thing. In fact, e-commerce was just starting
            Wto gain interest, and many companies took their first digital steps
  16  INTERVIEW: CAMPER  safely in their domestic markets. Nowadays, cross-border selling is a must and the
  20  INTERVIEW: SPORTSHOES  only way to survive in the long term. Selling internationally has become “easier” as
  24  INTERVIEW: SALESUPPLY  marketplaces supply cross-border selling platforms.

            Although cross-border selling has become normal, many challenges still occur.
            A good example is Brexit. As I write this, it still is not completely clear if there
            will be a deal or no deal concerning customs and taxes for import and export to
            the United Kingdom. Furthermore, we have to pay VAT for the single market. If
            everything goes well, we will have a much easier way of treating VAT within the
            European Union in June 2021. Either way, e-commerce, in general, is very dynamic
            and even more so if you sell in multiple countries.

            A lot of companies are dealing very well with international selling, and that is
            why Cross-Border Magazine is introducing the very first
            Cross-Border Magazine Awards. The winners of the awards
            are companies specially chosen by our partners because of
            their outstanding e-commerce and cross-border performance.
            Companies which have proven to have the courage,     COLOFON
            endurance and drive to conquer other markets.
 PARTNERS   Therefore, I am very proud to give my congratulations to

            all of these companies, as they are a true example for all   FOUNDER & PUBLISHER JEROEN LEENDERS
            the other players in the market, who can learn from their
                                                                 EDITOR-IN-CHIEF THOMAS VAN MOSSEL
            experiences. That is what this project has been about since the
            day I started with Cross-Border Magazine!            EDITORS SANNE LEENDERS, LAURA MARTIN
                                                                 GRAPHIC DESIGN & LAYOUT NICO HOEIJMANS
            Enjoy reading and best wishes for 2021!

            Jeroen Leenders,
            Founder Cross-Border Magazine
            [email protected]                       WEBSITE: WWW.CROSS-BORDER-MAGAZINE.COM

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                                                                 The Cross-Border Magazine is owned and published by Salesupply BV in
                                                                 association with EcommerceNews.eu. No person, organisation or party
                                                                 can copy or re-produce the content of the Cross-Border Magazine
                                                                 or any part of this publication without a written consent from the
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