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~ Tradebyte ~
THE DOOR
OPENER TO
DIGITAL
FASHION &
LIFESTYLE
COMMERCE
Text: Alexandra Koken // Photos: Tradebyte
Succeeding in e-commerce is all about knowing the right markets, channels and tools to
meet a brand or retailer’s online needs. Long considered experts in the field, British company
Anatwine and German Tradebyte have recently joined forces to combine their years of
expertise and power to turn brands into successful platform players. Today, operating under
the name Tradebyte, the newly united company is Europe’s “platform enabler” for fashion
and lifestyle players, with the highest number of fashion and living brands and retailers
united in one ecosystem. For companies looking to grow their Direct To Consumer business
or open up their own marketplace, there’s practically no way around Tradebyte. We had a
closer look at the fashion e-commerce platform to find out why.
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