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~ Intershop ~



              THE





              AFTERMARKET






              E-COMMERCE





              INDUSTRY:






              A BATTLE FOR






              INFORMATION








              Text: Frank Calviño // Photos: Intershop, iStock
              Are you selling aftermarket solutions? If that’s the case, then you need to carefully review
              the findings presented by Intershop in their whitepaper: The challenges and potentials of

              aftermarket e-commerce.

                     nd today, we want to help you do so by     computer parts, transistors, upgrade, and maintenance parts
                     highlighting a few key parts of this research   for production equipment, industrial machines, and trucks are
              Apresented by Intershop that deal with some       a few examples of the complex B2B aftermarket.
              remarkably complex issues regarding any aftermar-
              ket industry: the massive amount of information we   In fact, according to research done by The Business Research
              need to put in the hands of our possible customers,   Company, the global computer hardware market is expected
              and the best and most efficient ways to do so.    to grow from 1.082 billion euros in 2021 to 1.160 billion
                                                                euros in 2022 at a compound annual growth rate (CAGR) of
              Aftermarket industries: are they a good business?  7.6%
              Obviously, the initial sale of the product is of vital
              importance. But nowadays, the aftermarket is also essential   And the industrial B2B aftermarket sector, the one catering
              for the success and profitability of manufacturers. In fact,   to the needs of processing plants or industries, is also growing
              in some industries like the automotive one, the aftermarket   exponentially. According to a McKinsey report run across 30
              is vast: the global e-commerce automotive aftermarket is   different industrial sectors, original-equipment manufacturers
              anticipated to reach USD 132.75 billion by 2028, roughly   (OEMs) face a challenging and uncertain future due to a
              127.73 billion euros, according to a Fior Market report.  decrease in the profitability of selling new equipment to a
                                                                global market that every year pushes further into the idea
              And the automotive is not the only aftermarket—not even   of extending the lifetime of any equipment or machine, by
              by a long shot—that’s been booming with activity recently:   repairing and refurbishing.







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