Page 51 - CBM26

~ DirectLink ~

DELIVER YOUR

E-COMMERCE

GOODS

WITH DIRECT LINK –

PART OF POSTNORD

Text: Olof Källgren // Photos: Direct Link

Direct Link is an international e-commerce logistics solutions provider fully owned by
PostNord, the designated postal operator in Sweden and Denmark and the leading provider
of logistics solutions and geographical coverage in the Nordic region. Direct Link spans
worldwide deliveries as well as fulfilment and has their operations and local personnel
strategically placed out across the globe.

irect Link has the capacity to deliver to beware of treating the four countries like one single market.
every country, and every mailbox, in the There are differences in some respects, for example, when it
Dworld. However, through the backbone of comes to which delivery options one prefers.
PostNord, the Nordic region is their home ground.
With access to over 8,000 distribution points and The top three preferred delivery methods in the Nordic
10,000 parcel lockers in the countries of Sweden, countries: ••
Denmark, Finland, and Norway, this ensures a
seamless delivery experience.

The Nordic countries were out very early when it came to
establishing a digital infrastructure, partly due to the area
being one of the most sparsely populated in the world. So,
when online access became possible for almost everyone, and
e-commerce gradually developed, the willingness and the
conditions for online shopping were already there.

Nordic online consumers have a lot in common when it
comes to shopping behaviour and preferences. However,
e-tailers wishing to establish a presence in the region should

51