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~ Ranpak ~
CEWE REINVENTS
ITS PACKAGING
PROCESS
Text: Team Ranpak // Photos: Ranpak
Based in Oldenburg (North Germany), CEWE is the leading photo service in Europe (over 2
billion photos). They produce and ship CEWE photobooks (over 6 million per year), CEWE
calendars, CEWE wall art, and CEWE cards to retail stores and end customers.
ne man was at the origin of this great Managing growth and peak season within packaging
adventure: Heinz Neumüller, who Seasonal fluctuations are a key issue for CEWE. During peak
Ofounded the CEWE colour photo lab in periods, the business has to produce and send over 100,000
Oldenburg in 1961. It was an immediate success, orders per day. Some peak periods require the hiring of more
and the company anticipated the future by moving than 450 temporary workers, especially during the Christmas
into digital photography in 1993 when silver season. Hiring such large numbers and training them was far
photography was at its peak. In 2019, CEWE from a trivial challenge. The productivity gains made possible
celebrated its 60 millionth photo book. CEWE by automation meant that automating the packaging process
is now present in 14 countries across Europe, has was a priority.
4 facilities in Germany and has more than 4,200
employees.
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