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~ DPD Netherlands ~

A SUCCESSFUL

INTERNATIONAL

COLLABORATION

BETWEEN

FOOT LOCKER AND

DPD NETHERLANDS

Text: Bas van Dooren, Director Carrier Management, Foot Locker, Lieke van Lieshout, Brand Experience Specialist, DPD Netherlands, Fleur Sijbrands,
Communications Manager, DPD Netherlands // Photos: Foot Locker, DPD Netherlands
In the competitive world of retail, it is essential to not only offer consumers the latest
products but also to provide a reliable delivery service. Foot Locker, with approximately

2,500 retail stores in 26 countries across North America, Europe, Australia, and New
Zealand, and a licensed store presence in the Middle East and Asia, has established itself
as a leading footwear and apparel retailer. For its deliveries in Europe, Foot Locker relies
amongst others on DPD Netherlands as part of Geopost, one of the largest parcel delivery
companies, known for its strong international network and reliable delivery times. This
Dutch collaboration has blossomed into a success story in international logistics.

he well-considered choice for DPD greatly appreciated by Foot Locker. DPD Netherlands, with
Netherlands its strong international character and deep understanding of
TFoot Locker was seeking a reliable delivery partner the French market, was therefore the ideal choice. Not only
for its e-commerce consumers in France. Consumer research was the international network of DPD Netherlands a strong
conducted by Foot Locker revealed that their French advantage; the collaboration with DPD Netherlands also
consumers considered Chronopost as their preferred parcel allowed them to benefit from the valuable insights provided
delivery service. Chronopost, like DPD Netherlands also a by the European DPD E-shopper barometer study. These
part of Geopost, has the largest network of pickup points insights enable Foot Locker to better meet the needs of
in France, this was as well a main decision point for Foot their French consumers. For instance, it was found that 67%
Locker. DPD Netherlands is offering Foot Locker access of the French population are e-shoppers, primarily buying
to the Chronopost network via Geopost. With this, DPD fashion and books online. The insight that French e-shoppers
Netherlands continues to be in the lead and the single point consider free shipping as the most important factor in online
of contact for Foot Locker. Another benefit of this is, that purchases is crucial information for Foot Locker. Next to
the communication can continue to be in Dutch, which is that, in France, delivery to a pickup point is the second

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