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~ B2C Europe ~




            HOW TO DEAL WITH INTERNATIONAL


            E-COMMERCE RETURNS


            RETURN





            SOLUTIONS,





            CONSUMER





            EXPECTATIONS






            AND WHAT





            THEY MEAN FOR





            INTERNATIONAL





            ONLINE SHOPS








            Text: B2C Europe // Photos: iStock



                      ith the continued growth of the e-commerce   purchase over the last six months. For comparison: the brick-
                      sector, the number of returns also continues to   and-mortar return rate is around 9%.
            Wgrow. It is estimated that one-third of all online
            purchases worldwide are returned. A recent international   It should be clear: the European consumer returns an endless
            survey conducted by B2C Europe shows that the number of   amount of products ordered from foreign online shops. This
            returned products is even slightly higher when consumers order   development creates problems for many online retailers; some
            their products cross-border. A substantial percentage of online   will struggle to cope with the enormous return flows while
            shoppers (41%) that buy products from abroad have returned a   others have not focused enough on their returns procedures.







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