Page 28 - CBM22Awards

~ SimilarWeb ~

servicing their merchants and ultimately the end consumer Of course we also continue to add all of the relevant digital
who is purchasing their goods.” payment methods according to the needs of our partners
and keep working with all of the best in the business: banks,
Tell us a bit about your relationship with payment methods, fintechs, and payment solutions. And we
SimilarWeb? are looking into new interesting markets, so watch out for
“We partnered with SimilarWeb because we are the leaders exciting news in 2023.”
in digital payment infrastructure, and Similarweb is the
leader in data metrics and data intelligence. By working One piece of advice for any company that wishes to
together, we are able to offer deep custom insights to our start cross-border operations?
partners.” “I would say, do your homework. Be sure to understand the
markets you are going into, the partners in those markets,
“So, through using the SimilarWeb platform, we are able to the competitors, and the legal requirements and constraints,
identify the markets, cross-border corridors, and merchants and then pick the partners and the products you need and
that our partners should be working with in order to best make sure you are able to hit the ground running because
globalize their payment platforms.” you are prepared.” ••

What are PPRO’s ambitions over the next few years?
“We are focused on enhancing and expanding our products
following our acquisition of Alpha Fintech earlier this year.
Our new orchestration layer enables customers to deploy,
control and scale hundreds of payment services through one
connection.

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