Amazon.com on Monday said it will open a pop-up store on Chinese e-commerce platform Pinduoduo. This store will run until the end of December and carry a selection of about 1,000 products from overseas. The move, initially reported by Reuters on Sunday, points to how Amazon's China-strategy is evolving. Earlier this year, it already decided to stop operating a marketplace
About the cross-border Magazine
The Cross-Border Magazine is made by entrepreneurs, for entrepreneurs and has been designed to be a valuable and independent source on cross-border online trade.
Many entrepreneurs are still struggling with a number of aspects of international selling, and we offer the opportunity to learn from others by featuring case studies, success (and failure!) stories, and tips and advice from expert thought-leaders from around the world.
An expert panel offers insight into the challenges and opportunities sellers face when selling cross-border.