Page 60 - CBM22

~ Seven Senders / SimilarWeb ~ ‘Even though we have many
brands, each will have a very C APABLE
INTERNATIONAL
different look and feel.’ CLOUD - BA SED Robust out-of-the-box
Serving 300+ customers functionality — down
worldwide from 11 global Thomas Areskoug — Atlas Copco Flexible, accessible, to the finest detail —
offices. Industrial Technique and secure with no especially for B2B.
and directplant.nl, up 61% month-over-month). Over in market is understanding its unique attributes. Buyers in downtime.
S TRE AMLINED
Portugal, Samsung tops the most-visited e-commerce website different countries often have different preferences for
list with 6m unique monthly visits, followed by amazon. everything from payment and shipping options to the Put an end to messy systems
and support all your regions,
es – while this month’s most-visited eCom site from a local management of returns. One of the best things companies buyers, partners, and ‘Great
brand is continente.pt, an online store belonging to the first considering entering a new market can do is learn about these ‘Wir sprechen Deutsch. marketplaces from one Safe and secure
architecture
En Nederlands. Et Français.
platform.
hypermarket chain ever launched in Portugal. market differences and provide options to meet them. E Italiano. Och Svenska. teamwork!’
And English.’ B2B customers want
a B2C experience
Continente.pt also features in the country’s fastest-growing Understand online market trends Frank Andersen Freddy Lessmeister
Increase in
e-commerce website list, jumping 28.81% month-on-month Shifts in consumer behaviour can often be seen early through Customer portals = mobile shopping — Dynapac
happier customers
to reach 3.4m unique monthly visits. The other sites in the social media or website engagement metrics – if you know
fastest-growing top 10 represent the breadth of the country’s how and where to look. Spotting these crucial rises or falls in
e-commerce offerings – from beauty (musamakeup.com, website traffic and engagement or variations in demographics
up 19.93% month-on-month) and apparel (seaside.pt, up can represent a huge competitive advantage. Remember that
19.64%) to books (almedina.net, up 21.2%). the earlier you recognise these, the sooner you can react, TE AM
We treat everyone we work with
like a team. We’re here to lift you
up and catch you if you fall.

DRE AM BIG
B2B Commerce We’ll turn your daring
Platform vision into a profitable
reality. Nobody ever got
ahead by being boring.

RELIABLE
Customers expect ‘Intershop
Top-quality, field-tested immediate answers Commerce
German engineering.
11 offices
E A S Y TO INTEGR ATE around the world PER SONAL Platform 5x
Modern API-based Provide every buyer Highest Score
architecture works seamlessly with a unique, in B2B Features’
with your existing landscape personalized, we-
and keeps your IT team happy. know-exactly-what- The Forrester Wave™
you-need buying B2B Commerce Suites, Q2 2020
experience. And make
500+ them say ‘wow’.
‘Enterprise-grade APIs for easy
integrations
commerce, flexibly ‘There basically is no other
catering the needs of system around offering
19 local online stores.’ premium performance
Daniel Kaschula — Miele faster and more
HANDCR AF TED CODE
competitively.’
Additional functionality
and personalization are iBusiness
created just for you.
Success factors for entering a new market prepare for potential threats, and take advantage of upcoming
But before one can even consider entering a new market, opportunities.
e-commerce businesses need to do their homework. While the
markets are ripe for growth, there are differences in market Meet the delivery preferences of the market The digital world never stands still. To succeed,
preferences that need to be considered: It’s no secret that happy customers are repeat customers. we have to keep moving forward. Our e-commerce
Online shops that offer multiple delivery methods that their platform helps leading manufacturers and whole-
Get to know the market target markets want and expect will have a competitive
One of the key elements to successfully entering a new advantage. For example, knowing in which countries you need salers do just that. Are you ready for a boost?
www.intershop.com

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