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~ Seven Senders / SimilarWeb ~

carriers that offer home delivery or have PUDO locations the best and most time and cost-optimised delivery provider.
will enable you to deliver with the local look and feel. High
satisfaction with the delivery experience is critical for building Staying flexible with a mix of carriers per country is also
customer loyalty. essential as it provides both online retailers and shoppers with
more delivery options, better service reliability, and greater
Online retailers should also keep in mind that sustainability efficiency. Additionally, connecting to the delivery platform
matters to customers – and is likely to become increasingly can reduce the complexity of cross-border shipping with
so. One way that online retailers can meet this demand is one technological integration to generate labels, automate
on the last mile. Offering a carbon-neutral delivery option notifications, track and trace parcels, and provide multiple
or communicating to customers that you offset the carbon options for delivery and returns.
emissions related to shipments pays off not just for the planet
but also for your repurchase rates. Understand your market better than ever
Similarweb is the fastest, easiest way to discover what’s
Build a market entry strategy based on market really happening online. Using our Market Intelligence
intelligence platform, you can explore your market, discover industry
Seven Senders, in cooperation with the research institute trends, analyse competitive performance and understand
YouGov, surveyed 8,602 online shoppers in Belgium, audience behaviour – giving you actionable insights your
Germany, France, the United Kingdom, Italy, the Netherlands, competitors will wish they had access to. ••
Austria, Spain, and Switzerland about their attitudes and
expectations regarding online shopping. Alongside some more
obvious similarities, such as a strong preference for free and
home delivery, the study also revealed interesting country-
2
specific characteristics .
• In Italy, 51% of respondents prefer to use an online
payment provider such as PayPal, followed by 46% in
Germany. 29% of Dutch consumers prefer paying via
instant bank transfer.
• In France (58%), Spain (47%), and the United
Kingdom (41%), the credit card is the preferred
method of payment.
• For 22% of French respondents, a post office branch
or parcel store is the preferred pick-up point, while
9% of Dutch and 8% of German respondents would
like their online orders delivered to a parcel locker.
• 44% of Italian and 42% of Spanish customers would
pay extra for faster delivery.

Speed up market entry with the right shipping
partner
Much research and on-the-ground insights are needed
to ensure a successful market entry. And this knowledge
requires a lot of time and resources to gather. One way that
e-commerce retailers can speed up the process and make
the most of a market’s potential is by working with an
experienced shipping partner. “To meet all the challenges
of international shipping, e-commerce retailers need a good
logistics provider who knows the local market, the laws, and
the consumers; otherwise, they’re doomed to failure,” Thomas
Hagemann, Founder and Co-CEO of Seven Senders. SOURCES:
1: https://ecommerce-europe.eu/wp-content/uploads/2021/09/2021-
With the Seven Senders delivery platform, e-commerce European-E-commerce-Report-LIGHT-VERSION.pdf
retailers benefit from access to a wide network of delivery 2: https://news.sevensenders.com/hubfs/Whitepaper%20Studie%20
service providers and in-depth knowledge of the European Online-Shopping/210526_Seven%20Senders_Whitepaper_Online-Shopping-
carrier landscape. Seven Senders understands how each carrier Studie_EN.pdf
operates in each country and can help shippers partner with

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