Anatwine and Tradebyte officially join forces to become the leading platform enabler of European fashion and lifestyle retail

Today, we are excited to officially announce that Anatwine and Tradebyte  now operate as one, under the name Tradebyte. Together, we follow the joint  purpose of making platform players successful.  

As the leading platform connector of the European fashion and lifestyle in dustry, operating as one allows us to provide access to the largest brand and  retailer network, heading towards a GMV of more than €6bn this year. 

Through our combined offering, we strengthen our value proposition and  offer the optimal set of solutions and services to grow stronger together: 

Our direct-to-consumer solution connects to the best-in-class Super Retai ler Network, including more than 80 retailers such as About You, Amazon,  JD Sports, and Zalando 

• Our marketplace solution covers our ever-growing and more international  brand pool of more than 700 brands  
• Our solution provides access to 20 countries enabling to internationalise at scale and reach all relevant European markets 
• Our compelling suite of products and services comprises self-service, full service, and strategic consulting
• Our partner network provides access to the best services & talent to  enable focus on core competencies and unlock platform excellence (e.g.  technology, logistics, fulfilment, customer service)

The new Tradebyte simply means more opportunities. To celebrate these great news, we relaunched a new and joint corporate design. If you want to get a  taste of it, visit our website for our new look and feel.