In recent years, H&M has done the investment to enable shoppers to buy where, when and how they choose. This stood it in good stead during the COVID-19 outbreak. The retailer reported a profit for its latest financial year. Despite lockdowns that meant up to 80% of its stores had to close temporarily at the beginning of the year. Digital sales have helped to compensate
The H&M Group along with Adidas, Reebok, Patagonia and Espirit are currently the world's most transparent major fashion brands. According to Fashion Revolution these brands score between 61-70% when it comes to transparency. Fashion Revolution's annual report lists the amount of information companies disclose. This includes processes and effects within their operations
Fashion retailer H&M is considering changing its business model in the near future. The Swedish retailer is experimenting with selling external brands and products, both in selected stores and on its online platform. Swedish news site Breakit discovered a job advertisement, in which the fashion company expressed interest in a Head of External Brands. Part of the job
Following a recent decision by H&M to limit free shipping, Zalando will now no longer ship ordered products for free as a standard. In Spain, Ireland and the United Kingdom, the company starts requesting fees for the delivery of small packages. One of the reasons that Zalando grew big in the past couple of years was their flexible return policy (free up to 100 days).
H&M, a clothing retailer with shops present in over 70 countries globally, decided that free shipping is unsustainable for profitability. In sixteen of the countries that the retailer operates in, H&M has introduced a loyalty membership. However, they have now started introducing a minimum order amount for their members if they want free shipping. The H&M