Online retailers who offer free delivery do not experience an increase in returns. Although many consumers often don’t pay for a delivery, free delivery is almost never the reason for returning purchases. Whistl concluded this after a study in which they looked at the parcel return behaviour of UK-based online shoppers. Approximately 60% of respondents did not pay for
Returns in Europe increase with 8%
Europe counts an increase of 8% in the number of returns this year when comparing it to the same period as last year. Simultaneously, free shipping has also risen by 3%. At the same time, sales during short-term promotions have increased by 29%. These findings come from research done by DynamicAction’s Retail Index: Spring 2019. Online consumer transactions from the
German serial-returners returned 487 million items in 2018
German serial-returners returned 487 million goods last year. This comes from the study of a research team from the University of Bamberg who researched the return behaviour of German consumers in 2018. The study concludes that German consumers are increasingly embracing the serial-returns culture. Serial-returners are shoppers who regularly buy and return items. The
Asos is done with serial returners
The UK online fashion retailer Asos is done with customers who turn out to be serial returners. The company does not want customers who purchase clothing, wear it and then return them. Next to this, they are threatening to deactivate the accounts of customers who order and return many more items than ‘the most loyal Asos customer would’ as well. Wearing and returning is a
78% of buyers would purchase more if returns are free
If an online seller would offer a free return policy, most online shoppers would purchase more often. If shoppers encounter a poor return experience, a striking 84% will not come back to that specific shop. 75% of shoppers say that an important factor in choosing a retailer is an easy return procedure. A great return procedure can increase customer loyalty, as well as