How Penti integrated its online and offline strategy in one personal experience
This article previously was published in Cross-Border Magazine Turkish fashion brand Penti has been a success since the 1950s. The multichannel retailer has become a beloved brand by consumers over the...
May 16, 2019
3.3% of global online retail made up of counterfeit goods
Around the world, online sales experience an increase in the demand for counterfeit goods, as customers want to pay a lesser price for branded products. According to a report from the...
March 21, 2019
Amazon Turkey has launched
Amazon has officially launched Amazon Turkey, a local, dedicated marketplace. On the platform, Amazon offers products from 15 different categories to Turkish consumers. Previously, Turkish consumers were only able to place...
September 25, 2018
European E-commerce grows 19 percent in 2017
In Europe, e-commerce will increase by 19% in 2017. This is predicted by the Global Ecommerce Association. Only e-commerce in Asia will be growing harder. With Europe having the highest internet...
October 3, 2017
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