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~ exporto ~
1. Check your website and technology Plus: more orders in cross-border shipping always lead
Ensure that your website can handle the expected traffic. to more customs declarations and returns that need to be
Check the loading times, optimize the user interface and processed.
make sure that the payment processes work smoothly.
Mobile optimization is particularly important. However, with exporto by your side as an end-to-end
solution for cross-border ecommerce to Switzerland or the
2. Develop a marketing strategy UK and Norway, you no longer need to worry about these
Plan your marketing campaigns at an early stage. Use email issues.
marketing, social media and other online channels to draw
attention to your offers. It is important that you know Successfully manage shopping festivals in ecommerce
your markets and target groups well. Personalized offers with exporto
and discounts for existing customers strengthen customer It’s important for online retailers to know more than just
loyalty and increase the motivation to buy in international the domestic and international shopping days. They should
crossborder e-commerce. also know which special shopping festivals are relevant in
the individual countries in which they sell. With the right
Customized marketing strategies that meet the needs of partner, you as an online retailer can not only successfully
buyers in Germany, Switzerland, Norway or the UK will manage cross-border e-commerce shopping days, but
attract attention and increase your reach on country- even use them profitably. exporto helps you to make your
specific shopping days. logistics processes more efficient and be prepared for peaks
at all times: Our solution not only includes the pick-up of
3. Check data from the last year parcels, but also fast delivery within two to three working
Collect data from the last few years regarding sales on days by local carriers in the target country. Automated
shopping festivals. This will allow you to forecast the technologies ensure a transparent and efficient supply
logistical effort and orders better and, if necessary, employ chain - regardless of the number of orders.
enough staff on the days to take care of customer service
and processing. Also take into account country-specific We at exporto also help you to process customs and
trends and look at the statistics for all the countries you tax issues efficiently. This ensures that the shipment of
sell to separately. international orders is not delayed by administrative
barriers. We support you in implementing satisfying
The same applies to returns: how many shipments were shopping experiences: Transparent returns management
returned from where? Also calculate the returns process for exactly meets your customers’ expectations for a service
each country. that’s customized to them with simple returns processes.
4. Plan pricing strategy and select products We work together with professional marketing agencies
Of course, you are not the only online retailer offering in the different markets, which we will be pleased to put
discounts and attractive products. Think carefully about you in touch with. This allows you to optimally coordinate
which products you want to highlight and what prices your marketing activities with your target markets outside
you set to ensure both profitability and attractiveness for the EU and have professionals at your side who are highly
customers. Also consider exchange rates in other countries. familiar with the countries to ensure that your campaigns
- for example around country-specific shopping festivals
5. Optimize inventory and logistics - are perfectly customized to the needs of the respective
Make sure that your warehouse is stocked properly. target group. ••
Restock early to avoid bottlenecks. At the same time, you
should review and optimize logistics processes to ensure
smooth domestic and international shipping.
Customers expect a fast and transparent shipping process
even during the peak season - regardless of whether they
are buying within Germany or from countries such as
Switzerland, the UK or Norway.
The shipping time for cross-border sales in particular is GET IN TOUCH
often underestimated and not only causes stress during To get you optimally prepared for the next shopping days, simply contact us
processing, but also frustration for international shoppers. using the contact form of our Website.
After all, they expect to receive all products fast and on
time - regardless of when and where they shop online.
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