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~ exporto ~

“Currently, we have over 1.7 million customers throughout the onboarding process and the initial test phase, that
Europe that can choose between over 1.000 products ultimately won us over”
on our website. In addition to that we’re also listed in
10.000 point of sales in Europe. We’ve experienced an “Before working with exporto we had to manually transmit
unprecedented growth in the past years (148.9 % CAGR customs clearance and product data on a daily basis, which
2019–2022) and are currently at >€100M in revenues, delayed the entire process and was also prone to errors.
growing 50% annually. With 600.000 Social Media In Switzerland, we had quite a long delivery time, as the
Followers and 180.000 Customer Reviews we’re a true love parcels were stored at our ex-partner’s distribution centre
brand. In Germany we have 30% brand awareness and are for several days before being handed over to the local
the sixth most mentioned brand in DACH on Instagram.” carrier. In the UK, we faced the challenge of not having
a partner for customs clearance. We had to limit the
What are some of KoRo’s main challenges or pain minimum order value for customers to GBP 135.”
points?
“With fast growth, naturally comes many new challenges. Natalie continues: “Now, all relevant data is transmitted
Be it in logistics because we moved to a larger warehouse and processed fully automatically by exporto. As this saves
last year or the need for skilled staff. The e-commerce an enormous amount of time and KoRo also benefits
market has also been anything but easy in the last three from the optimized shipping routes, delivery times to
years due to the pandemic and political situation. However, Switzerland and the UK have been reduced by one and two
our strength is that we are very flexible, as we have retained days, respectively. The effects of the optimized processes
much of our start-up spirit. This helps us to adapt quickly can also be clearly seen in customer service - the number
to situations,” says Natalie. of tickets for problems with deliveries to the two countries
has been significantly reduced.”
Why has KoRo allied itself with exporto and what
benefits and challenges has this alliance produced? How has exporto supported KoRo during its interna-
“The fast growth of KoRo was also accompanied by tional expansion?
challenges. In the past, KoRo worked with a partner “exporto is not just a logistics provider, but also advises
who handled the logistics, but only offered standardized the company on how to further expand its business in
workflows and required many manual work steps. This the country itself. exporto establishes direct contact with
previous solution slowed down day-to-day operations partners from various sectors, such as marketing agencies,
immensely and was therefore not a suitable basis marketplaces, or local payment providers. Understanding
for KoRo’s growth plans and customer satisfaction the target market and offering customers exactly what
requirements. Searching for a partner to optimize our they want is often the key to a loyal customer base. There
processes, KoRo became aware of exporto. Although are certain preferences in every country. It is important to
other providers were also evaluated, it was exporto’s know these and incorporate them into daily business.” ••
flexibility and ease of communication, which facilitated

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