Page 7 - CBMAwards2025

~ Spring GDS ~

he Chogan Group: Enhancing efficiency Since transitioning to a joint-stock company in 2021,
across Northern and Eastern Europe the group has continued to scale its logistics, product
TFounded in 2013, The Chogan Group has distribution and customer reach. Their strategy focuses
grown into a prominent Italian company in the beauty, on strengthening domestic logistics performance—
wellness and personal care sector. The group offers over especially in regions where delivery conditions can be more
2,000 products across more than 10 brands, ranging from challenging—while extending their reach to key European
nutritional supplements to luxury perfumes, all built on destinations, including Northern and Eastern Europe. As
Made in Italy quality. demand for their extensive product catalogue has grown,
maintaining reliable delivery times across these markets
While Chogan operates through both direct e-commerce has become increasingly important, requiring a logistics
channels and a network of independent consultants setup capable of supporting both rising volumes and more
(MLM/direct selling), its growing online activity and diverse cross-border routes.
expanding customer base across Europe have played a key
role in its rapid development. Today, Chogan is active in Our partnership with Chogan is built on open
more than 90 countries, supported by a network of 130,000 communication and aligned operations, enabling us to
consultants, reflecting a solid operational and commercial support their evolving logistics needs as demand increases
footprint. across Europe.

WINNER CROSS-BORDER AWARD: The Chogan Group

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