ChannelAdvisor adds support for brands and retailers on Amazon.nl

Cloud-based e-commerce solutions provider ChannelAdvisor announced its support for Amazon.nl. This enables merchants with a European unified account to directly list and sell their products on the new Dutch marketplace. They can manage the new marketplace through their familiar ChannelAdvisor suite of tools.

More than 85% of the Netherlands’ population shops online. This could be a fertile market for brands and retailers to unlock their selling potential and reach new customers. Amazon.nl could provide an excellent means of reaching this market.

Providing support to brands and retailers

The cloud-based solution provider supports brands and retailers with the transition to the new Dutch marketplace. It can help enable streamlined inventory management and order fulfilment across multiple marketplaces. Additional service features content optimisation. This to adapt existing product details to the requirements of every marketplace, and the ability to develop effective pricing strategies. There is little reason to not expand your offer if you already use ChannelAdvisor.

Jon Maury, EMEA Managing Director at ChannelAdvisor, comments: “The Netherlands is a highly attractive market for our customers, so being able to provide access to this location through such a popular e-commerce platform is a fantastic opportunity. From our experience, brands with an international strategy to engage consumers on their preferred marketplace are much better equipped to disrupt and thrive. Selling on Amazon to such an internet-savvy country should be a major consideration for not just all of our customers but all brands looking to scale their e-commerce business.”