Zara launches online shop in Colombia

October 14, 2019 by
Nico Hoeijmans

ZaraV2The Inditex group, which is behind the Spanish fashion retailer Zara, launches the online Zara platform in the Colombian market, reports modaes. Currently, the fashion chain has about fifteen stores in the country.

In November 2018, Zara announced that it would launch its online shop worldwide. At that time, the online platform covered 106 markets. The stated goal was to reach 155 markets in a short period. Adding the Colombian online platform is one of the new markets that is launched this year.

Digital transformation

"The digital transformation takes a strong boost in the integration of physical sales and online stores while strengthening sustainability as a key pillar of the company's strategy," says Pablo Isla, president of Inditex, recently.

Inditex closed the first half of the fiscal year 2019 on the rise. The Spanish fashion company recorded sales of 12,820 million euros between February and July. This is an increase of 7% compared to the first half of 2018. Net profit stood at 1,549 million euros, an increase of 10% compared to the first half of 2018.

Tagged with:
Netflix will launch its own marketing and ad tech platform
Netflix aims to strengthen its advertising business and has announced that it will launch its own ad tech platform by the end of 2025. This platform will provide advertisers with...
May 16, 2024
Pull&Bear is launching PBShuffle, a new video marketing strategy
Pull&Bear is launching PBShuffle, a new shopping experience focused on vertical video, and offering video purchasing. This platform will be available on Pull&Bear's iOS and Android app.  From now on,...
March 1, 2024
IRX & eDX learning programme: Waitrose, Eve Sleep, Oliver Bonas, Screwfix & Trustpilot!
Waitrose, Eve Sleep, Oliver Bonas, Screwfix & Trustpilot are among the big brands spearheading the conference and workshop programmes at IRX (InternetRetailing Expo) & eDX (eDelivery Expo) taking place on...
May 9, 2022
Top crossmenu

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close