Klarna announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. Klarna CSS offers their partner retailers across Europe an increased customer reach and budget savings to boost their return on advertising spend and drive traffic from high shopping intent consumers. In addition, the Klarna comparison shopping page will provide new opportunities for
74% of Europeans will continue online shopping
Three in four European consumers (74%) say they will stick to their COVID-19 online shopping levels. This means that they will not reduce their e-commerce activities now that they can shop offline again. Therefore, it looks like the shift to e-commerce is here to stay, according to EcommerceNews Europe. During the lockdowns of last year, 96% of consumers in Europe shopped
boohoo.com is leading UK fashion online
Boohoo Group is one of the leading online fashion retailers in the UK. The company was founded in 2006 and saw a steep increase in sales over the years. Acquiring several high-street fashion brands, among them Karen Millen, Dorothy Perkins, and Debenham. With a total of 13 brands, Boohoo Group today caters to several different customer groups, with a focus on fashion-conscious
Online sales growth dips in May
Online sales in retail recorded their largest drop in volume ever, with the high street opening once more. Growth was dipping by -9.1% Year-on-Year (YoY) in May, according to InternetRetailing. Measured against May 2019’s pre-COVID levels, last month’s figures actually represent a +46% increase in sales volume. Meanwhile the Average Basket Volume (ABV) has been rising steadily
Top 10 fashion brands on Amazon
The US e-commerce giant, Amazon, is everywhere across the globe. Even though Amazon might not be a real fashion leader, there is still a lot of revenue that is being made by fashion retailers through these marketplaces. Lengow and DataHawk have published a study on Amazon and the online fashion market. They analyzed the hundred best sellers in the “clothing” category on Amazon