Barcelona prepares to host LogiCommerce Connect next week: A one-day eCommerce deep dive for brands and digital leaders

May 22, 2025 by
Frank Calviño

Next May 29th, Barcelona will welcome the third edition of LogiCommerce Connect, a one-day event that brings together leading eCommerce professionals, digital-first brands, and technology experts for a full day of learning, inspiration, and strategic networking.

Powered by Spanish-headquartered eCommerce platform LogiCommerce—used by brands like Audi, MUNICH, eseOese or VW—the event offers an intensive, real-world look at how brands are scaling their digital operations.

To celebrate its 25th anniversary, which LogiCommerce marked last December and will be commemorating with special moments throughout this third edition of the event, the company is launching a limited-time promotion to thank the brands that have trusted in online sales over the years. For the next 48 hours, companies that own or manage an online store —whether B2B or B2C— can get a free ticket to attend LogiCommerce Connect.

This offer does not apply to agencies, service providers, or tech solutions.

Claim your free ticket now through the following link:
👉 https://tickets.logicommerceconnect.com/es/marcas-y-retailers

4 stages, 30+ sessions, endless insights

The event will take place at the Hotel Leonardo Royal Barcelona Fira, and will feature more than 30 sessions condensed into a single day, spread across four rooms operating in parallel.

Attendees can create their own tailor-made agenda by moving between short 10-minute talks, deep-dive masterclasses and expert-led roundtables. Each room will focus on different themes and run its own independent schedule, making it easy to adapt the day to each participant's specific goals and interests.

The agenda of this year will explore the key challenges and opportunities shaping the future of digital commerce. From international expansion strategies and real approaches to sustainability, to the role of branding in the AI era and the impact of personalized experiences on the customer journey, the program covers a wide range of relevant topics. 

Attendees will also gain insight into how leading brands are optimizing SEO, managing stock through technologies like RFID, leveraging TikTok as a sales channel, and transforming their B2B models through smarter search tools. Each session is designed to offer actionable takeaways, real-world examples, and a fresh perspective on how to grow and adapt in an increasingly competitive eCommerce landscape.

Brain Dating: the new exclusive format for brands

As one of this year’s new features, LogiCommerce Connect will introduce a new format called Brain Dating—an exclusive proposal aimed solely at brands, both B2B and B2C, who want to engage in in-depth discussions around some of the most pressing challenges in eCommerce. This first edition will include two sessions: one focused on finding the right balance between growth, margins, and regulation, with everything you need to know to manage your eCommerce effectively, and another dedicated to optimizing funnel performance to drive impact on key KPIs.

Both sessions will last 90 minutes and will be led by Emilio Márquez, CEO and founder of La Latina Valley. As they are limited in capacity, prior registration will be required to attend.

Top-level speakers 

The speaker lineup includes some of the most recognized voices in the Spanish-speaking digital commerce scene: Jordi Ordoñez, Ana Mata, Andrés Barreto, Isaac Bosch, Emilio Márquez, and Josep Deulofeu, among others.

The event will also host representatives from top-tier companies such as AWS, PCBOX, MUNICH, Jané, Carmina Shoemaker, Reskyt, IESE, eseOese and Torrons Vicens.

Dedicated networking spaces 

True to its mission of connecting people and fostering new collaborations, LogiCommerce Connect also puts a strong emphasis on meaningful networking. The hotel’s outdoor terrace will remain open all day, offering a relaxed space for one-on-one conversations, informal meetings and idea exchange.

The day also includes two key networking breaks:

  • Breakfast & coffee at 11:45 AM
  • Midday lunch cocktail at 2:30 PM, both held on the terrace

To wrap up the event, attendees will enjoy a live Improshow—a local improvisational theatre performance—followed by a casual networking aperitif to close the day with fresh conversations and connections.

More information about the agenda: https://logicommerceconnect.com 

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