The checkout page is the most important page on every e-commerce website. The checkout page is the page where visitors turn into buyers. Therefore, it is necessary to offer a frictionless experience on the checkout page. According to Stripe, 58% of European checkouts had at least three basics errors. These errors added unnecessary friction for customers. E-commerce
Cross-border accounts for 24% of total online sales in Europe
Cross-border has experienced an increase of 14.4% compared to the year before. The cross-border market (excluding travel) represented a turnover of around 109 billion euros in 2019. The cross-border share represents 23.55% of total online sales in Europe according to CBCommerce Europe. Players within the European Union (55%) generate most of the cross-border trade in
Europe has turned into a continent of online shoppers
Over the past month online shopping has outstripped all other forms of spending. More than half of European shoppers (57%) say that they are shopping online more than ever according to a research done by Mastercard. Opportunity to learn online skills People across Europe have been using the extra time indoors as an opportunity to learn new online skills. Around 37% have
Substantial increases in online sales since COVID-19 outbreak
Online consumer spending in non-food has risen more than 60% since COVID-19 took over Europe, according to GfK. In the week of the 16th of March, the first week after the outbreak in the Netherlands, online sales increased with 61%. With the peak being a growth of 72% in online sales of non-food products in the week of the 13th of April (which means an additional €30 million
Zalando: 4.6 million new customers in 2019
In 2019, German fashion platform Zalando welcomed 4.6 million new customers. This makes a total of 31 million, an increase of 17% compared to 2018. All of these customers purchased a total of 145 million orders. The total turnover of Zalando (including its partners) increased to 8.2 billion euro in 2019. This is a 23.6% growth. Zalando's own turnover increased by 20.3%, to