Innovation has always been at the heart of the We Are Pentagon Group, and they continuously evaluate how they can help their clients accelerate their online growth. For over a decade, We Are Pentagon has worked with many of the UK’s biggest brands and retailers, helping them to sell on global marketplaces. In the process, they have won dozens of awards, and become
Online marketplaces gain popularity in UK
New research from Adobe into the online shopping habits of United Kingdom consumers, between March and June, found that online marketplaces, such as Amazon, were four-times more popular than retailers' own websites. This is demonstrating the appeal of quick convenient, one-stop shopping experiences to customers online as well as offline. Consumers are drawn to broad product
Safety test: 66% of products from non-EU shops fail
Six European consumers' associations conclude that two-thirds of products bought on non-EU online marketplaces fail safety tests. The investigated marketplaces in this extensive research are AliExpress, Amazon, eBay, LightInTheBox and Wish. For more than a year, European consumers' associations from Belgium (Test Aankoop), Denmark (Forbrugerrådet Tænk), Germany (Stiftung
German e-commerce market 2019: €76.2 billion
The German e-commerce market had a total value of €76.2 billion in 2019. The market grew by 11.6% compared to the situation in 2018. Mainly, the growth of the German online retail industry is thanks to online shoppers who have increased their online spendings. Every third consumer now orders several times a week. Mobile devices are an accelerator of this growth as one in three
Amazon opens pop-up store on China’s Pinduoduo until the end of 2019
Amazon.com on Monday said it will open a pop-up store on Chinese e-commerce platform Pinduoduo. This store will run until the end of December and carry a selection of about 1,000 products from overseas. The move, initially reported by Reuters on Sunday, points to how Amazon's China-strategy is evolving. Earlier this year, it already decided to stop operating a marketplace