Alibaba announced the launch of Super September!

September 5, 2023 by
Frank Calviño

Alibaba has announced the launch of Super September, its biggest B2B sales event of the year that will run until September 30. The event is expected to bring together more than 40 million buyers and 200,000 sellers worldwide. 

Specifically, the company will offer over 70 million products as part of the campaign. In addition, new customers who pay with PayPal will receive additional discounts of up to $45.

During the shopping event, Alibaba will also introduce its new 'U.S. Certified' product pavilion designed to showcase products that adhere to U.S. standards and certifications, including FDA, FCC, DOT, UL, UPC, OCS and ETL. In doing so, aims to help entrepreneurs save time.

Super September will have a dedicated pavilion for the U.S. 

It is no secret that Alibaba has been pushing hard into the U.S. market. That’s why one of the main attractions of this 2023 Super September edition will be a pavilion fully committed to U.S. shoppers. 

"We are excited to host the annual 'Super September' sale and launch a dedicated product pavilion for U.S. shoppers," said Tephen Kuo, president of North America. "As 2023 has brought increased operating costs for entrepreneurs across a multitude of industries, is proud to offer solid savings and enhanced tools to help business owners execute their product visions efficiently while keeping prices low," the executive said.

From September 1 to 30, shoppers will also enjoy the money-back protection of the 'Business Guarantee' service and 'Easy Refund' service. Alibaba has extended from 30 to 60 days for all 'Super September' products.

Alibaba battle for AI dominance 

Alongside the Super September announcement, Alibaba also threw a punch at the competitive AI current scenario. The Chinese titan made it known several days ago that it has released two large open-source language models (LLMs) in an attempt to take on meta-platforms.

The artificial intelligence models called Qwen-7B and Qwen-7B-Chat, each have seven billion parameters, which are often used to measure its strength. One of Alibaba's AI models seeks to position itself as a conversational variation of Meta's recent "Llama 2" launch.

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