Alibaba announced the launch of Super September!

September 5, 2023 by
Frank Calviño

Alibaba has announced the launch of Super September, its biggest B2B sales event of the year that will run until September 30. The event is expected to bring together more than 40 million buyers and 200,000 sellers worldwide. 

Specifically, the company will offer over 70 million products as part of the campaign. In addition, new customers who pay with PayPal will receive additional discounts of up to $45.

During the shopping event, Alibaba will also introduce its new 'U.S. Certified' product pavilion designed to showcase products that adhere to U.S. standards and certifications, including FDA, FCC, DOT, UL, UPC, OCS and ETL. In doing so, Alibaba.com aims to help entrepreneurs save time.

Super September will have a dedicated pavilion for the U.S. 

It is no secret that Alibaba has been pushing hard into the U.S. market. That’s why one of the main attractions of this 2023 Super September edition will be a pavilion fully committed to U.S. shoppers. 

"We are excited to host the annual 'Super September' sale and launch a dedicated product pavilion for U.S. shoppers," said Tephen Kuo, president of Alibaba.com North America. "As 2023 has brought increased operating costs for entrepreneurs across a multitude of industries, Alibaba.com is proud to offer solid savings and enhanced tools to help business owners execute their product visions efficiently while keeping prices low," the executive said.

From September 1 to 30, shoppers will also enjoy the money-back protection of the 'Business Guarantee' service and 'Easy Refund' service. Alibaba has extended from 30 to 60 days for all 'Super September' products.

Alibaba battle for AI dominance 

Alongside the Super September announcement, Alibaba also threw a punch at the competitive AI current scenario. The Chinese titan made it known several days ago that it has released two large open-source language models (LLMs) in an attempt to take on meta-platforms.

The artificial intelligence models called Qwen-7B and Qwen-7B-Chat, each have seven billion parameters, which are often used to measure its strength. One of Alibaba's AI models seeks to position itself as a conversational variation of Meta's recent "Llama 2" launch.

Amazon turns Seller Central into a multichannel commerce hub for Shopify, Walmart, eBay, and TikTok
Amazon is expanding Seller Central beyond its own marketplace by introducing new multichannel selling tools that let merchants manage listings, orders, inventory, and profitability across Shopify, Walmart, eBay, and TikTok...
September 28, 2026
China-to-EU E-commerce Shipments Plunge 65% as New Customs Rules Reshape Cross-Border Trade
Chinese low-value and e-commerce exports to the European Union fell by 65% year-on-year in August 2026, providing one of the clearest indications yet that Europe's new customs regime is fundamentally...
September 23, 2026
Shopify Opens Its Stores to Meta’s Muse While Amazon Blocks the AI Shopping Agent
A major strategic divide is emerging over the future of agentic commerce. Shopify is opening its merchant ecosystem to Meta’s new AI shopping agent, Muse, while Amazon has taken the...
September 22, 2026
Top crossmenu