Trends

Half of online shoppers buy cross-border
Because of the COVID-19 pandemic, more and more consumers find their way to online stores. It has encouraged consumers to buy from retailers they have never ordered from before. Ultimately,...
October 4, 2021
2021 is the year of e-commerce start-ups
Last year was a difficult year for business founders all over the world. Many had to abandon their plans after COVID-19 hit and left the economic outlook insecure and unstable....
October 1, 2021
Top 10 online stores in the US in 2020
The United States is the second biggest e-commerce market in the world. The US had a total e-commerce revenue of US$537.7 billion in 2020. The country is way ahead of...
September 30, 2021
Preparing for the holiday season
The holiday season is the busiest moment for online sellers, as orders soar while consumers stock up on gifts. Most online businesses are preparing for the holiday season. Up to...
September 29, 2021
B2B shopping experience falling short
More than half (52%) of UK firms still experience frustration with online B2B buying. As a consequence, a similar number (53%) have switched supplier for all of their purchases in...
September 24, 2021
Shopping brands trend on Instagram
Social media is becoming an ever more relevant touchpoint with existing and potential customers in the online retail world. There are few online stores that do not engage in social...
September 21, 2021
Shoppers say Black Friday rules need rewriting
The shopping holidays are just around the corner. However, more than half of UK shoppers feel that Black Friday and Cyber Monday discounts are never as good as they expect...
September 17, 2021
The 6 European e-commerce growth markets
Based on internet density, e-commerce turnover and population numbers, six countries stand out where significant growth can be achieved. Italy, Denmark, Norway, Poland, Czech Republic and Sweden. These markets meet...
September 15, 2021
Shopping app use grows 30%
Mobile shopping has persisted despite the initial global reopening of stores. This is a promising sign that these growth trends are here to stay. Analyses reveal a 30.1% increase in...
September 8, 2021
WeChat attracts millions of online shoppers
The so called 'super apps' have long dominated the field in East Asia. Especially in China. Chinese consumers usually access all digital services through one app. China’s frontrunner in the...
September 7, 2021
TikTok and Shopify team up to launch TikTok Shopping
The first retailers can now sell directly to UK customers on TikTok, through a new Shopify pilot. A limited number of retailers are now taking part in a TikTok Shopping...
September 6, 2021
Women in China shop online more frequently
The e-commerce in China is in many respects unique. It is not only the biggest e-commerce market in the world by a huge margin, it is also almost 2.5 times...
August 17, 2021
UK charity shops sell 151% more online
Charity shops in the United Kingdom are looking more and more at e-commerce. This happened after losing thousands of euros of income during the lockdowns. The number of items sold...
August 16, 2021
Online preferences of European shoppers
European shoppers are confirmed e-commerce users, new research suggests. More than 92% of European shoppers in nineteen European markets say that they buy online at least some of the time....
August 12, 2021
98% of Brits cancel product subscription in first year
Nowadays, subscription commerce is very hot. However, most brands are having problems with retaining their customers. Research shows that a staggering 98% of consumers in the United Kingdom cancel their...
August 10, 2021
Online luxury brand awareness in Europe
The traditional image of luxury retail is one of a high-end brick-and-mortar business often located in an exclusive historic or architecturally exquisite building in a vibrant city center. Luxury brands...
August 4, 2021
70% of Europeans are open to Live Shopping
Live Shopping is already a standard for online purchasing in China. Moderators or popular Influencers take customers on tours via live video and answer questions via chat. With on average...
August 3, 2021
14% more e-commerce companies in Ukraine
The number of e-commerce companies in Ukraine has increased by 14% since the beginning of 2019. In the same period, the average income of domestic online sellers has grown 1.5...
August 2, 2021
UK consumers return to in-store shopping
More UK shoppers venture out to shop in-store as COVID-19 restrictions stopped being legally enforceable. However, numbers are not yet recovered to pre-pandemic levels, and also fell short of forecasts....
July 21, 2021
Over 500 million e-commerce users in Europe
E-commerce in Europe will cross a major milestone in 2021. The number of e-commerce users will probably pass 500 million this year. The penetration rate also projects to reach almost...
July 20, 2021
The most frequently used online stores in France
EcommerceDB recently updated their Brand Reports. They feature a thoroughly selected and analyzed collection of relevant consumer insights. This is provided by the Statista Global Consumer Survey – to paint...
July 8, 2021
67% of Europeans shopping online want to be inspired
A majority of consumers (67%) in Europe want to be inspired when browsing e-commerce websites online. However, according to consumers, many online stores are not that inspirational. That lack of...
July 2, 2021
Mobile commerce in Latin America
Online shopping has become an almost natural part of most people’s lives. It is possible to fit online shopping in almost any busy schedule. This is thanks to the various...
June 29, 2021
Consumers keep shopping online, but only with a good experience
More than half (55%) of UK adults will interact with brands more through digital and virtual channels than face-to-face post-pandemic. However, only retailers that create a good experience online will...
June 25, 2021
74% of Europeans will continue online shopping
Three in four European consumers (74%) say they will stick to their COVID-19 online shopping levels. This means that they will not reduce their e-commerce activities now that they can...
June 16, 2021
Online sales growth dips in May
Online sales in retail recorded their largest drop in volume ever, with the high street opening once more. Growth was dipping by -9.1% Year-on-Year (YoY) in May, according to InternetRetailing....
June 11, 2021
New trade deal promises e-commerce benefits
The United Kingdom has secured a new trade deal with Norway, Iceland and Liechtenstein. It will boost critical British sectors like digital, slash tariffs on high-quality British food and farm...
June 7, 2021
85% of Austrians shop online regularly
The current e-commerce study on behalf of Mastercard Austria examines the payment and purchasing behavior of Austrians when shopping online. 85% of Austrians say that they shop online at least once a...
May 31, 2021
E-commerce share in total retail sales increases
The COVID-19 period was a lucrative one for online retail. Economists and analysts around the world agree and the reported sales figures of online retailers across the board back the...
May 28, 2021
Reasons for cross-border online shopping
One of the main advantages that e-commerce has over stationary retail is that it has almost unlimited reach. There are practically no borders on the internet. In addition, online retailers...
May 26, 2021
Social media has become the place to buy during COVID
Social media has become a key location for retail inspiration and purchases during the COVID-19 outbreak. A time when shops have often closed. The fastest growth of all has been...
May 25, 2021
Womenswear sees 98% rise in online sales
The prospect of leaving the house and mixing outside of the bubble has seen online women's clothing sales rocket up by as much as 98% in April. On the flip-side,...
May 17, 2021
E-commerce on the way towards more sustainability
The COVID-19 outbreak has brought along an unprecedented boom for online retail. Online orders surged in the first half of 2020 and remained high in many parts of the world...
May 12, 2021
Reasons why US consumers shop online
Online shopping is a huge industry in the United States. The United States is the second largest e-commerce market in the world after China. Generating a total market volume of...
May 11, 2021
Nike is the most valuable apparel brand
The COVID-19 outbreak was a tough one for retail in general, and the fashion industry in particular. The dire financial situation which many consumers were confronted with almost overnight resulted...
May 10, 2021
European e-commerce grew two- to threefold during COVID
The COVID-19 pandemic has obviously had a huge impact on online consumer behaviour, in ways unimagined a year ago. The digitization of both consumers and retailers has accelerated by two...
May 7, 2021
The state of e-commerce in manufacturing
COVID-19 has fueled a strong impetus for digitalized commerce activities, marking a remarkable turnaround across the manufacturing industry. An even stronger driver for growth appears to be the change in...
May 5, 2021
61% of consumers are more likely to browse for products online
61% of consumers globally are more likely to browse for new products online compared to in-store. In addition, they also find it easier (64%) and more enjoyable (54%). However, when...
May 3, 2021
Dutch consumers spent €2.6 billion online in Europe
In 2020, Dutch consumers spent a record amount of nearly €2.6 billion at foreign web stores within the European Union. This is 600 million more than in 2019, an increase...
April 26, 2021
Increased fraud in online fashion
The COVID-19 outbreak has led to a huge boost in e-commerce. The growing e-commerce has led to a rise in most types of fraud, online fashion retailers claim. One in...
April 22, 2021
Cross-border e-commerce: three challenges
It is no secret that e-commerce has been one of the few winners in the COVID-19 pandemic. In addition, cross-border purchases have enjoyed a similar surge. Cross-border e-commerce sales grew...
April 15, 2021
43% of Swiss want to shop less after COVID
Many Swiss people have permanently changed their shopping behavior due to the COVID-19 outbreak. A large part of the population wants to consume less in the future. In several product and...
April 14, 2021
80% of B2B commerce will be online by 2025
In four to five years, most trade between producers and suppliers on the one hand and buyers on the other hand will take place via digital channels. This involves hundreds...
April 1, 2021
German e-commerce: 29% generated by micro-enterprises
The turnover share of the smallest companies in the total turnover is significantly higher in the e-commerce sector than the economic average. 29% of German e-commerce sales are generated by...
March 30, 2021
A third of Dutch consumers opt for sustainable delivery
Encouraging consumers in the online store's checkout to choose the most sustainable delivery option is effective. One third of Dutch consumers opt for sustainable delivery if that is at least...
March 26, 2021
Online-only players most popular in UK
E-commerce is experiencing a huge amount of growth due to the physical stores being closed in many countries across Europe. However, online-only retailers seem to really reap the rewards of...
March 25, 2021
76% of Spaniards shop online more than before COVID-19
76% of Spanish users claim to make more purchases online now than before the COVID-19 outbreak, according to Ipsos Digital. Half of Spaniards even make purchases online at least once...
March 24, 2021
Belgian e-commerce shrinks with 10%
In 2020, Belgians bought around 30% more physical products from web shops. However, the trade in services finally collapsed due to the COVID-19 outbreak. This means that e-commerce turnover fell...
March 19, 2021
E-commerce trends that will change retail
Retailers ramped up their e-commerce strategies to serve consumers that were shopping from home. Either due to mandated lockdowns or their own safety concerns. Retailers and consumer brands should keep...
March 5, 2021
Facebook Shops available in the UK
In August of 2020, Facebook introduced Facebook Shops. Facebook Shops is a place for discovering business and searching for products in the Facebook app. Facebook expanded checkout on Instagram, called...
February 24, 2021
Switzerland at the top of global e-commerce index
Switzerland is the new number one on the B2C E-commerce Index of the United Nations Conference on Trade and Development (UNCTAD). It surpasses the Netherlands, which ended first in the...
February 18, 2021
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