eBay slashed the fees for fashion items in the UK

April 10, 2024 by
Frank Calviño

eBay has slashed the fees for fashion items in the UK. Specifically, the company has drastically reduced the fees that users have to pay to sell on its website, with the fashion category being the most benefited. In some cases, fashion items had been completely removed from fees, meaning that sellers won’t have to pay for selling some fashion items on the eBay UK site. 

Specifically, it has been applied to all items except sneakers, handbags, watches, and jewelry, which are still subject to fees, although "reduced".

These changes affect not only new products for sale but also those already for sale on the marketplace. As eBay explains, "now UK-based private sellers can sell clothing for free and will not pay end-value fees or regulatory operating fees when selling these items."

Thus, from now on, selling any of these items on the marketplace will incur a fee of 8% of the price of the item plus the corresponding 30 pence. On the other hand, items priced at more than 100 pounds can be sold free of charge.

eBay bet on AI tools 

eBay is also betting on generative artificial intelligence (AI). Recently, the German marketplace launched a new AI tool that allows sellers to generate product listings from images. Dubbed 'magic listing,' the tool can automatically write a title and description based on an image, as well as information including product release date, category, subcategory, list price, and shipping cost.

This tool builds on the company's efforts to implement AI into the selling process. In fact, eBay has also improved its image background removal tool, which will allow sellers to share better product images.

In Q4 2023, eBay posted results that underscore its efforts to drive organic growth and stabilize its buyer base. The company's earnings report showed a 3% increase in revenue to $2.6 billion. In parallel, eBay's advertising business also posted strong growth, with total advertising revenue for the year up 25%.

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