Cross-border e-commerce is growing rapidly. This offers lots of opportunities for e-commerce players but requires focus.
Just like personal relationships, buying online involves a leap of faith. It is unlikely your target audience abroad knows your brand. Making sure your brand or business is trusted is crucial for international success.
We tend to be more trusting towards people and companies that are familiar or close to us, and can be somewhat sceptical for the unknown. In this whitepaper created by Trustpilot and Salesupply, several strategies to grow brand trust abroad, focused around localization, reputation, and delivery are outlined.
Get 15 tips and tricks to boost trust in your business, centred around these three tactics:
By continuing to use the site, you agree to the use of cookies. more information
The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.